Ask IH: Best way to sell data?
I basically collected a set of very specific vendor and market data. This data is highly useful for specific corporate decision makers.
Now I am struggling to present said data to people who are somewhat technically inclined but not deeply versed.
My idea is to create some sort of spreadsheet and put it behind a login. Thoughts?
Creating something people find valuable and having no idea how to sell it is the most common story in proprietary data. A year of building with no distribution channel is the painful part, not the building.
I've been researching how dataset owners think about licensing and pricing. Happy to talk through what you built on a call; I'm doing user interviews, not selling anything.