Funding SaaS Projects With $0...
A year ago, the pandemic started and I took the first BIG (independent) leap to follow something bigger than the status quo - start my entrepreneurial journey.
I had just finished college and it was either university or apprenticeship; nothing else was an option because society doesn’t push it.
Fast forward year:
I’ve very recently got into the SaaS/Startup world after exiting the marketing space which didn’t really align with me.
I’ve adopted the lean startup methodology and testing different ideas and businesses (2 so far).
Being a non-technical founder, I’ve found that It’s very hard to bootstrap a project that requires coding and development.
On the side, I’ve decided to go back to my high-school days and get creative.
I decided to create IOS 14 Icon packs and sell them in order to fund my startup businesses.
FYI You can see them here (Shameless plug, but I’m using Gumroad to sell them): https://fromo.gumroad.com/l/3packicons
I wanted to make this post to get some idea of how to most effectively sell these low ticket products such as icons (without paid marketing preferably) in order to fund my startup ideas.
Everything generated from these digital products will go to funding my startup ideas.
I’d love to connect with others also doing similar things and share some tips and insights.
Any feedback and ideas mean a lot.
Thanks
If you want to be a successful indie hacker, it would be wise to be good at marketing or spend a lot of time trying and learning it. "Build it, they will come" doesn't work.
To sell your products/services, make sure they are demands. If you don't know how to find your customers, then it is the same thing as "no demand", at least the result is the same.
Check out the book Mom Test. Here is a good summary.
https://nucks.co/notes/the-mom-test-rob-fitzpatrick/
If you validate that there are high demands for paid icons, how are your products better or different from others? What is your unique selling point? What is your competitive advantage? Maybe instead of 3, create 100 and with a good price, so it is easier to create a landing page that converts and to rank and for other pages to link to your page?
I would recommend you to try and use personalization apps to increase conversion and help you sell more and faster.
I don't know on which e-commerce platform you have this store on, but Twik can be install in a matter of 1 min and it will automatically help you learn about the visitors, and adjusting your site in a way that can help increase conversion by presenting each user the products that are most likely help the user convert.