Recruitment MVP

Hello,

I'm Baptiste and i work in recruitment in France. In this post i share the results (0 $) from a side project i tried.

There is a pain for searching a job, specialy when you're young. You take the time to apply, and 75% you have no answers from the company. You feel rejected and throw away your time.

💡Project 💡

Want a job ? We apply for you

No concurrents, except some gigs on fiverr 🤔
Google Trend show the job demand is stable
May be an opportunity, I tried ⬇️

I learn how to scrap 100 mails adress of CEO/HR from companies who are hiring, and send automate mails

Cost 🥴

• Scraping with WebScraper - 0$ (freemium)
• Send emails with Lemlist - 0$ (14d trial)
• Time to setup : 30$/h for 1h30 - 45$
  Total : 45 $

Setup the price 🤑
Cost value : 45 $
Market value : N/D - no concurrents
Pay-off value : ? 90 $ ? How much would you pay if i offer you a job quickly ? I tried this psychologic price under 100$

Setup the landing page 📝
Design & Copywriting with Figma : 1/2 day
Creation with carrd, 1/2 day : https://touareg.carrd.co/
(Google ads refused it, i had to create it again on site.google.com)
Setup the payment link with sum-up

Market-fit test 🎯
Creation google ads campaign. I choose business Keyword for young people looking for a stage.
Ads was "Apply to 100 companies in automatic"

Results 🏅
Budget : 75$
1600 impressions
150 clics ✔
0 order ✖

Conclusion ⌛
Pain is here, but market don't want it. Why ? I dont know... Because this process work to find job!

• Maybe the risk is to high : 90$, no instant product/service after purchase, need to invest without garantee of return
• Maybe there is confusion "Why do i need to pay for find a job?"

If i do it again 🚀

• Before create a landing page, i
  will prospect on LinkedIn to present the offer and get feedback from potential customer.

• I will think about the offer to make it more tangible. Maybe a freemium service to scrap a company listing, with a CTA for apply to all of them