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Thoughts on MicroAcquire & Annual Pricing

I'm sure as many of you know, MicroAcquire has seen incredible growth through an annual-only subscription model. I'm curious to hear anyone's thoughts, opinions, or even better, personal experiences with such a pricing strategy.

I have an idea that requires a similar sort of closed marketplace, and working on a pricing strategy. I'm thinking of starting annual pricing between $200-$500 CAD but with the potential ROI of the users and the historical costs of such a service they usually shell out $10k+ for a single deal, so I could justify to myself pricing at $200 per month.

That being said having obvious and immediate ROI to your paying customers (like MicroAcquire), makes acquisition so much easier.

Excited to hear everyone's thoughts.

on October 1, 2021