Home
Starting Up
Case Studies DB
Products
Ideas DB
Subscribe to IH+
Starting Up
Case Studies
Ideas DB
Products DB
Sign in
Join
Recent activity
Apr 11, 2026
created a post
Day 36: The real onboarding step is the first paste.
Apr 11, 2026
created a post
Every step should close a question, not open three more.
Apr 11, 2026
created a post
Our user count stayed at 1. The system underneath did not.
Apr 11, 2026
created a post
I think escalation should follow missing answers, not just missing days
Apr 10, 2026
created a post
Day 35: If the value is the output, show the output earlier.
Apr 10, 2026
created a post
Users forgive failure faster than silence.
Apr 10, 2026
created a post
26 of our 30 signups came direct. That is traction, but not broad discoverability.
Apr 10, 2026
created a post
If every reminder says the same thing, you do not have a sequence
Apr 9, 2026
created a post
Day 34: A feedback option should point to a fix.
Apr 9, 2026
created a post
Ambiguity is a bigger tax than effort.
Apr 9, 2026
created a post
The week with more funnel activity gave me less decision confidence.
Apr 9, 2026
created a post
I think invoices should be allowed to fail before they are sent
Apr 8, 2026
created a post
Day 33: I stopped asking for typed feedback first.
Apr 8, 2026
created a post
Users do not hate effort. They hate unclear effort.
Apr 8, 2026
created a post
We published 20 drafts in 5 days. Signups were 2.
Apr 8, 2026
created a post
I think most overdue invoices start as assumptions nobody tested
Apr 7, 2026
created a post
Day 32: The same feedback can mean different things from different users.
Apr 7, 2026
created a post
Users do not hate friction. They hate broken promises.
Apr 7, 2026
created a post
43 people clicked. 39 started signup. The bigger drop came after that.
Apr 7, 2026
created a post
I think the pre-send checklist matters more than the reminder sequence