Any ideas on how I can get my first users for this super-niche product?
Joinhub: Monetize your chat groups
Finished launching my first ever web app. 3rd try is the charm, I couldn't finish the last 2 ideas since I was learning to code while building these and ran into brick walls.
Now that it's live, wondering best ways to gain some initial users that I can learn from and iterate the product on... I went through almost all the IH interviews to get some ideas, hard to decide where to start-- any ideas appreciated.
Facebook ads can be pretty laser targetted.
Try a nice piece of creative, quickly showcasing the benefits/opportunities for your product and target it at online communities.
Maybe provide an example of an ideal costumer?
At first I thought, who would pay to be in a chat group? But I realized that this would actually be a good tool for someone who has a large audience of people who seek their advice or input.
The ideal customer is probably someone who already manages a large chat group and is considering creating a 'premium' chat group but doesn't know how he will take payment and manage subscriptions. I got the idea from Nomad List's paid slack group.
This does not appear to be a super-niche product. That would mean it would be geared towards a relatively small, and easily defined, group of potential customers. From looking at your website, it appears you're targeting everyone out there who runs a group chat, making your group of target customers huge. Or am I missing something here?
I would start pitching your product, in person (by phone, chat or email) to people within your network and see what comes back. It might provide you with a first handful of customers and some intel on how to improve your marketing message.
ProductHunt, HackerNews, etc might be enticing. However, keep in mind that, as many people who have launched stuff on those sites will tell you, it's great for getting a bunch of eyeballs and traffic spikes, but it rarely leads to a significant number of real paying customers.
I think you're right. It can be excited to run campaigns, but I probably have to hit up some people cold via phone, email etc.
It took me a second to realize you meant “not super niche” instead of “not super nice” haha.
Darn typos... that's what you get posting comments before the first cup of coffee :)
Product Hunt! Your product is good enough to do really well there. Landing page could use some improvement, but honestly all improvement from here is marginal.
All you really need to do now is ship and you'll figure everything else out. And if all goes well, you can clean it up and refine it, then re-launch as a "v2" 😈
Ad: I help launch products with https://www.aidem.network. Have done a ton of successful launches so far. Happy to share a promo code and help you promote!
Bookmarked for later. Seems well worth the $50 if it does what it says it does.
Great tool Arvand! I really like it. I was even thinking of starting a Slack group, and in a near future, monetize it, so it will be definitely really useful.
I have some feedback:
As of ideas to get your first customers, the only strategy that comes right now to my mind is to get into contact with the owners of different Slack, Telegram, Facebook and WeChat groups and present yourself and your business. Send some cold-emails and give them free trials.
Wish you luck with your project. If you have any questions, I will happily answer them below ;)
Thanks for the tips on the landing page! Also I will try the cold emails, I think that might be the way to go. I wish there was a more exciting customer acquisition strategy though ;)
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Hmm for Google Ads who/what would you suggest targeting. I would define the ideal customer as someone who already manages a large chat group and is considering creating a 'premium' chat group but doesn't know how he will take payment and manage subscriptions. I partially got the idea from Nomad List's paid slack group.