How a homepage redesign drove $100k in a week (and why most sites confuse visitors)

While teaching at an entrepreneurship focused MBA program called Oneday, I saw hundreds of founders with the same struggle: they could build a product or service, but their website didn’t sell it.

I kept helping founders with better copy and design ideas while working on AI design software that analyzed the best principles of high converting websites. Things really started to click when we were able to take that analysis and generate the actual landing page images that expressed stronger copy and design hierarchy.

This recently turned from me helping individuals to a really cool product (and cheap IMO) at MyWebsiteSucks.site, which redesigns homepages quickly so founders can get clarity, stronger copy, and layouts that convert.

Here’s a recent example:

Eden Chiropractic runs multiple locations with smart founders. But their homepage created hidden friction.

• The primary CTA was “Schedule Visit,” which felt too big a commitment for new visitors.

• No pricing or details — people weren’t sure what they were signing up for.

• The design pulled attention away from trust-building content.

The psychology was clear: people were interested, but the site was asking them to marry on the first date.

We rebuilt the hero with:

• A lower-commitment primary CTA (“Free New Patient Consultation”).

• A backup CTA for those not ready to book.

• Cleaner structure and visuals that aligned with their ICP (families).

The result: Within a week, 45% of visitors booked directly on the site, generating over $100,000 in revenue from an average $3k package.

That’s the kind of leverage most founders are missing.

If your homepage isn’t converting the way you want, check out MyWebsiteSucks.site. We redesign sales-optimized homepages fast so you can stop losing visitors and start booking customers.