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How do you prevent Free Trial abuse?

Say you have a free trial and user signing over and over. How do you prevent them from doing that? Going a bit deeper, why are they doing that?

How's

  • Require credit card
  • Ask for a phone number
  • Prevent name+1@mail.com
  • Track/block IPs
  • Tracking cookies
  • Stop offering free trial

Why's

  • Free trial is enough
  • Price is too expensive
  • Payment difficulties

Here is what come to mind but do you have other ideas?

If you're struggling with this issue I'd love to talk here or on Twitter

on April 1, 2021
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    Perhaps an appropriate question to ask: Why your free trial customers aren’t upgrading to a higher tier?