Like a lot of solo founders, I hit the same problem:
I built the product. Now how do I actually find customers?
PlanMoon already had the organic side: SEO/GEO research, content planning, publishing, and monitoring.
But organic takes time, and I needed conversations with potential users now.
So I started doing customer research manually for PlanMoon.app.
I searched Google and Google Maps for businesses that might be a good fit, checked what they did, figured out why PlanMoon might be relevant to them, found the right people, and wrote personalized emails.
That gave me enough of a signal that the approach could work.
But doing all of it manually was painful.
So I started writing scripts to automate the workflow I was already doing myself.
Now it helps me:
understand a business and its customers
find potential customers
research why each might be worth contacting
find contact information
generate outreach based on that research
And while building it I had a pretty obvious thought:
Why am I building this only for myself? Why isn't this part of PlanMoon?
So that's what I'm testing now.
PlanMoon is becoming a way for early-stage businesses to find potential customers and start conversations now, while building organic growth for the longer term.
It's still early, and I'm keeping the UI simple until I know the workflow itself is useful.
If you're building an early-stage business and still figuring out who to target, drop your website below.
I'll run it through the workflow and share the actual prospects, research, and personalized outreach it produces.
I'd especially like to know where the results get things wrong.
The manual workflow already gave you evidence. When others run it, do the prospects and outreach actually match who they’d target themselves?