I schedule comment coverage before I schedule the submit button

Most launch plans I see start with the form. Pick board. Write blurb. Hit submit. Then scramble for who will answer comments. I did that for years. The comments always arrived while I was in a meeting or asleep in the wrong timezone.

IndieHunt (https://indiehunt.io) goes live Monday 8:00am UTC. That time is early or late depending on where you live. If I cannot be at a keyboard for the first two hours, the week starts colder than it needs to. Free vs Premium matters less than presence. Free is slot capped and mostly nofollow unless you finish top three with the badge. Premium is about 19 dollars for guaranteed dofollow, ads that week, and a lasting page. None of that helps if nobody answers the first real question.

What I do now before any IndieHunt week:

1. Put Monday 8:00am UTC on the calendar like a meeting I cannot move

2. Line up a backup person for the first two hours if I might miss them

3. Write three reply drafts for the questions I already know are coming

4. Freeze the one-liner the Thursday before, not at 7:50am UTC

I keep Product Hunt Alternatives (https://www.producthunt-alternatives.com) next to this note so I do not invent a second weekly room out of nerves. One weekly room that matches the buyer is enough. IndieHunt is the indie SaaS / AI weekly I run. MakerHunt and SideHunt are sibling weeks for different niches. Pick one. Staff it.

Submit is the easy part. Coverage is the product. If you cannot name who answers comments in hour one, you are not ready to press the button yet.

Who covers your first two hours on launch week, you or a backup?