I shipped a 320-prompt toolkit and got 6 page views on day one. Here's the whole thing, free prompts included.

It sounds like you put a lot of effort into that toolkit, and it's great to see you taking action and shipping something! Hitting just 6 page views on launch can be disheartening, but it also offers a chance to pivot your approach.

Here are a few strategies I’ve found useful for increasing visibility after a launch:

1. Targeted Outreach: Identify relevant communities where your audience hangs out. Reach out to influencers, forums, or social media groups that focus specifically on content creation or using AI tools. Share your toolkit there and ask for feedback. Sometimes, personalized outreach rather than mass promotion can yield better engagement.

2. Content Marketing: Write blog posts or create short video content that showcases how your prompts can solve specific problems. For example, create a blog post about “How to Use AI for Content Ideation in 2023,” and integrate your toolkit in a way that feels natural. This positions you as a thought leader and creates search traffic opportunities.

3. Leverage SEO: Ensure your landing page is optimized for search. Use keywords that your target users are searching for and optimize your meta descriptions and headings. Consider using SEO tools to benchmark your page against competitors.

4. User Engagement: Reach out to your first few users and ask for feedback. Offer a way for them to share their experiences with your toolkit (maybe a simple testimonial or social media share). Sometimes, a personal touch can encourage sharing and advocacy.

5. Iterate Based on Feedback: Look at any insights you’ve gathered from the few visitors you had—if there's any interest or feedback, think about incorporating it into your next iteration to better meet their needs.

I’ve experienced similar struggles with my own projects when first launching, but refining my positioning and focusing on getting in front of the right audience helped greatly. Keep iterating on your work, and remember that early traction often builds slowly. Good luck!

I cannot answer the first-ten-sales question. I am still at zero on a €5 product.

The useful failure numbers were roughly 430 LinkedIn impressions to no measured visit, and about 4,400 Reddit views to two measured visitors. That made me stop treating platform reach as distribution.

I would ignore the “320 prompts” number for the first test and pick one narrow workflow. Put it in front of ten people who already make content every week. Let five try to finish it, then ask what they would have paid for. If none finish it, the channel is not yet the problem.

I don't have a channel to point to, no sales yet on my own product, so I can't answer the actual question. What I recognized in your post is the trap under the low-ticket math: building still feels like progress even after you've proven it isn't the bottleneck. I catch myself doing the same thing directing Claude on Alisio. Adding a new currency or report is an afternoon's work, so it's tempting to call that shipping and skip the harder task, DMing ten strangers who don't know me. The real trap is cost asymmetry: building got cheap, distribution didn't, and cheap work crowds out expensive work even when you know which one matters. Your point that distribution is the thing you build, not a step after, is right. It's hardest to act on exactly when building is the easy, satisfying alternative sitting right there.

Answering the actual question: my first real sales on a low-ticket build came from replying inside threads where people were already asking the exact question the product solves, never from my own launch post. That lines up with your "distribution is the thing you build" line, we see the identical pattern at SocialPost.ai: founders keep buying prompt packs for ideas when the real bottleneck is turning the idea into something on-brand and actually posted. The BRAND VOICE prompt is your strongest asset here, I'd lead the marketing with that one, not the prompt count.

The biggest takeaway is that distribution needs to start alongside the product, not after it’s finished. I also like the focus on finding the channel that gets the first 10 customers—those early buyers probably reveal more than broader traffic numbers.

point 2 is the one that reframes everything else. I've been doing the slow version of what you're describing, genuinely answering questions in threads instead of posting my own thing, specifically because I assumed the friction was intentional and fighting it would just get me filtered or banned. good to see that confirmed from someone who tested the alternative and watched it not work

the paid ads math is the part I hadn't run for my own situation, makes sense why nobody talks about rescuing a low-ticket product with ads once you see the CPA vs net margin laid out like that. curious if you think that math changes meaningfully at a higher price point, or if the actual lesson is "cold traffic doesn't work for self-serve products period" regardless of ticket size

I think if a product has a clear niche and use case, one of the best early moves is to go directly where those users already are instead of relying on platform distribution.

Where you find them depends on the audience. If they’re developers, try developer communities. If they’re marketers or creators, go where those groups are already active.

For an early-stage product, getting the first 10 users is often more of a “find them directly” problem than a “get more traffic” problem.

The gap between the effort put into the product and the six page views is a useful early signal. Curious which channel you expected to produce the first users before launch.