Today I shipped NexClip AI on the Mac App Store! π
10 days ago, I launched the Paddle (direct download) version on Product Hunt. Today the Mac App Store version is also live β completing the launch.
This is the product I've been trying to build since 2012. 14 years of attempts, failures, and pivots.
The 14-year journey:
π¬ 2012: Started editing video professionally and kept hitting the same wall β no prosumer media asset management tools existed.
π οΈ 2012-2018: Tried to build the solution myself. Six years on ffmpeg + PostgreSQL. Hit the limits of what one person could build alone.
π’ 2019: Founded Cyberseeds to carry the work forward.
π 2024: Shipped MediaQue v1. Wrong direction. Few users. Pulled it later.
β‘ Early 2025: Started using Claude Code. The velocity of what one person could build shifted fundamentally. Work that would've taken 5 more years took 12 months.
π± April 14, 2026: Paddle version + Product Hunt launch.
π April 24, 2026 (today): Mac App Store version is live.
This is my 4th commercial product in the last 18 months:
- CYBMediaPlayer (January 2026)
- CookLens AI (January 2026)
- NexClip AI direct (April 14, 2026)
- NexClip AI on Mac App Store (April 24, 2026)
Tech stack:
- Swift (SwiftUI) + Rust (7 crates, 70+ FFI functions via UniFFI)
- ElevenLabs Scribe v2 for transcription
- Vibrato for native Japanese NLP (not machine-translated)
- Patent pending (US Provisional filed Dec 29, 2025)
- Native Mac, not Electron
Distribution strategy:
- Mac App Store: Apple takes 30%/15%, but trusted + discovery
- Direct from nexclipai.com (Paddle as Merchant of Record): ~5% fees
- Credit packs available via Apple IAP or Paddle billing
Pricing:
- Free: 45 credits/month (no credit card required)
- Creator: $12.50/mo annual, 450 credits
- Pro: $20.83/mo annual, 1,200 credits
- 1 credit = 1 minute of video processed
What I'd love to ask fellow indie hackers:
1. Anyone else running Mac App Store + direct download parallel distribution? Curious about conversion patterns.
2. How did you get first 100 users for a macOS-native app?
3. Japanese market β I have Japanese localization (Vibrato) but minimal Japan-specific marketing. Any IH with Japan expansion experience?
4. Long-form video creators: if you edit podcasts, lectures, interviews, or corporate content, I'd love your honest feedback.
π Mac App Store: https://apps.apple.com/us/app/nexclip-ai/id6759390872?mt=12
Happy to answer any questions about the 14-year journey, Swift + Rust architecture, or the Apple Silicon + AI tooling convergence that finally made this possible.
Let's go! π