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What actually happens inside a 4-week MVP build, week by week, no fluff.

"4 weeks" sounds like a marketing line. Here is what it actually means inside an Ailoitte AI Velocity Pod.

Week 1 — Architecture and Design

Days 1 and 2: discovery. We lock the core user journey, not every feature, just the one flow that proves the idea works. Everything outside that flow goes to a post-MVP backlog immediately.

Days 3 to 5: system architecture defined. Database schema, API structure, third-party integrations, cloud infrastructure. All UI screens are built in Figma, not wireframes, but actual high-fidelity screens that the client signs off on. No code starts until the design is approved.

Week 2 — Core Backend

API layer and database go live. Authentication, core business logic, data models. This is the week most agencies are still debating tech stack. We are already in production infrastructure.

Week 3 — Frontend and Integration

Frontend built directly from approved Figma screens. Backend and frontend integrated. Agentic QA runs continuously, not a QA pass at the end, but live issue detection during the build.

Week 4 — Testing, Refinement, Handoff

Performance testing, security review, bug fixes, and production deployment. Final deliverable: full source code, technical documentation, deployment guide, and handoff call with your team. You own everything.

The reason this holds at four weeks: AI tooling eliminates the parts of development that used to eat time without producing value. Engineers spend time on decisions that matter, not scaffolding.

We've shipped healthcare portals with HIPAA-compliant infrastructure, fintech dashboards with live API integrations, SaaS platforms with full multi-tenancy, and Flutter mobile apps with iOS and Android builds, all within this model.

If you want to scope your specific build, the 4-week MVP program starts here.

For context on how this compares to other firms, here's the full breakdown of top MVP development companies in 2026.

Has anyone here done a 4-week build? What actually broke the timeline?

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Ailoitte