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4 Comments

What % is a referral worth?

Simple thread: Let's assume you have a growing SaaS and I bring you a customer...how much are you willing to rev share with me in %?

Full story:
I am trying to understand whether it's worth my time referring customers to others and whether I should charge a percentage when a lead I send over becomes active with the company/service I referred them at.

I.e. I referred a couple of folks to other SaaS consultants and all I got was a thank you, but I know these referrals have brought in at least a couple of thousands $ each - at the bare minimum.

So again, what's a referral worth % wise...?

on April 10, 2022
  1. 2

    That all depends on the margin of the product you’re referring. I would always try to do a 50-50 profit split meaning if it is software it would probably be 30% but if it is a physical good it would more likely be 10%.

  2. 1

    I would like to give 20%.

  3. 1

    Saas-Based companies offer anything between 20% to 45% revenue share on the referral clients.

    Bare minimum is 20% & maximum you can ask up to 50%

    I hope this helps!

    Regards,
    Suresh.tech

  4. 1

    10%-30% is a good range to start