When someone cancels, do you actually ask why — or just shrug?

Be honest.

When a paying user cancels, what do you actually do?

A) Send a short "why?" email the same day
B) Glance at the exit survey and move on
C) Dig into usage data first, then ask
D) Quietly assume price / competitor
E) Mostly shrug — too busy shipping

Second check — last time someone left, what was the real reason?

A) Didn't get value fast enough
B) Price felt high for what they used
C) Missing one must-have feature
D) Switched to a bigger tool
E) Still don't know

Drop your product in the comments:
• name
• one-liner
• link
• what you'd ask a canceling user tomorrow

Upvote if you've ever been surprised by an exit answer.

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