Feedback please on our new website?

Hey Craig,

Some initial thoughts:

• Don't really know what's going on from what I read above the fold. So I scroll and I'm reading...and I'm reading... -- try and reduce the text. There's 10 separate sections and a carousel. I should have to scroll 3/4 times max.

• 'Trust in conversation'. 'Chat. Fix. Pay. Sorted'. 'It's individual jobs, not continuous scrolls of chat' -- too many mottoes and none really tell me what your product is.

• What is Fix.Live? -- this should be at the top and it should tell what it is instead of what it's not (continuous scrolls of chat). Something like 'Your first-stop shop for getting things fixed' or 'You broke it? We'll fix it' or 'The handyman in your pocket' etc. Keep it short and sweet.

• "The problem with fixing things is you spend so much time with hassle rather than solving the problem fast. Fix.Live is an app that puts the best of mobile all in one place, to cut the hassle and speed up the fix." - That's a mouthful. What about "Fixing things can be a hassle. Fix.live makes it simple. Get anything fixed in just a few clicks'.

In general, neat idea so congrats. But too much going on. Once I got it, I could see the value in it but I should have got it from the first paragraph.

Best of luck!

Your phone is the most powerful tool ever invented...
...and we've set it up to simply fix anything and everything better.

What does this mean? You need a clear msg of what your product does and for who.

Nice, congrats on getting to MVP. Loaded a bit slow(Desktop) for me (is it the image size maybe?) and I actually couldn't figure out what it does from the landing page copy :(

Hi Craig,

Congrats on your upcoming MVP release!

Who is your target audience here? Maybe I don't get it because I'm far from being your customer, but after carefully scrolling through the first few screens I'm still fairly clueless about what the app actually does. I feel like it maybe helps me find people to fix stuff around my household, but I'm not sure.

Here's some other feedback from my side:

• "Your phone is the most powerful tool ever invented...and we've set it up to simply fix anything and everything better." This headline should make it crystal clear what the benefit of the app is and/or what's your unique selling point. You should make it about fixing the problems, not about the phones.

• Screen 3: Most things seem a bit out of context for me here. E.g. "Photos, video, text, location, weather" - what is this about? "Your chats, your labels" - what labels?

• "Share to your contacts via text, email or your media of choice" - does this mean I HAVE to share it with my own contacts? Or do you provide a list of businesses who can fix stuff for me?

• "To chat about the job they click once" - Who clicks once? What does this mean for me as an app user?

• Pricing based on data usage? As an average Joe I have no idea what that means and how much data I might use. A more understandable pricing would be either % or fixed fee for each transaction.

So definitely clarify the value proposition and generally what the app is meant to do. Put yourself into the shoes of your customer. Try to structure the features description in simple step-by-step customer journey from the user's point of view. For example you might write something like this:

1. Create a job with a description of what needs to be fixed in your household

2. Share it with our careful selection of fixers

3. Get the response within 2 hours and start chatting with your fixer about the details

4. Have your problem solved quickly and seamlessly. Simply pay through the app.

Feel free to reach out, I see we're both in the UK, I'm happy to help more.

The Hero copy needs some help. I had to scan the items in the app screenshot to deduce what the app does. I think the tagline could be shortened to "The easiest way to get anything fixed. Find local experiments fast."

Hi Craig,

Firstly I like the application.

However it took me a while to really understand what fix.live actually is. I think from a copy point of view, you need to get the message in nice and early. It took some scrolling to really get down to what you guys offer.

I think the idea sounds cool, if you can get people to post and people to handle the fixes :)

Like everyone else mentioned, I was pretty confused about it, and even after scrolling through the entire site, I'm still a little bit confused.

After the first screen, I was thinking "Huh? I don't understand this at all." It's a tough problem to solve. When you spend so much time on your idea, you forget what it's like to see it for the first time. The above-the-fold needs to state clearly what is going to be accomplished by using your app. I'd clarify the copy ("fix anything" can mean a lot without context) and even improve the examples in the phone image - what's an "Induction Hob"? Make sure those examples are super clear, like the boiler, ceiling, door, sink, etc.

When I continued scrolling, I thought I understood, but was confused again with the example sending a post to a landlord. Am I paying other people to fix stuff, or am I creating requests for someone who's responsible for paying? It's ok if it's both, but the copy doesn't make it clear.

Hope this helps! I totally understand the tunnel vision from working on an app and then writing copy for it!

Hi Craig, congratulations on your new website. I think one of the things I struggled with is understanding what your app is about. The following paragraph can be improve.

The problem with fixing things is you spend so much time with

hassle rather than solving the problem fast.

Fix.Live is an app that puts the best of mobile all in one place, to

cut the hassle and speed up the fix.

How does speed up the fix? What is the best of mobile in one place?

I think the description above doesn't do a good job at explaining your application. It took me a bit of digging to understand what your app is about. The video really help me get a sense of project. I hope this feedback helps good luck.

The UX design needs a lot of improvement. Research shows that a user should get an understanding of your product in 20 seconds (Difficult thing I know) Thats why is important to summarize what your product is in one sentence. " The secure file sharing and storage solution that employees and IT admins trust." Boom! Secure file sharing, storage solution! sign me in. Thats Dropbox and thats the first thing you see in their website! It took them less than 10 seconds for me to be curious!

conrats on making an app. not easy :) sorry to be brutal. but the design of this website isn't great.

1. nav bar menu snap is annoying

2. font size wrong

3. copy doesn't explain well

4. a lot of other stuff

if i was you id simplify it all massively. just feels difficult to read.

just copy another website. ill say it again. just make your landing paege look like https://www.yolt.com/

and it will be much clearer.

or go on land-book.com and copy some basic app landing pages.

tinder is a good example.

My 2 cents on UI/UX…

• font is very big

• don’t like that if I scroll down, the header components change position

• header background is very big and components are not centered vertically

• I would rethink the font size of the 3 paragraphs above the fold. All are screaming for attention; I would diversify more.

• I wouldn’t advertise the apps if you don’t have them. The “Stay in the loop” button is enough.

• I would move the “Stay in the loop” button at the end. At the position you’ve placed it currently, I do not know what your service is and if I’m interested.

• On the part where the images change automatically, I really try to understand what it is but the changing of the screen/text is too fast. I would make it so that if someone clicks on the dot, the image stays until the user clicks next.

• It is not very clear how the interaction flow is for each side: the one needing a job to be done, and the one wanting to do the job. You could think of 2 different flows in explaining the service.

...and we've set it up to simply fix anything and everything better.

This makes it sound like the phone is doing the fixing. Also "fixing better" may or may not be correct, but it sounds awkward.

• Too much is happening in the background. I suggest using a different (and far more subtle) background image. This page might help: https://www.toptal.com/designers/subtlepatterns/

• While I do like a nice big and readable font, I think you've overdone it a bit. Try tuning down the font size next to the phone a bit. Also, it seems like you're just using a giant version of a 'regular' font there. Try talking to your/a designer to find a font that works well when displayed at a large size.

• Make sure you CTA is visible above the fold. It isn't on my 13'' laptop screen.

• Make it clear in the top heading what this is. You've just wasted your top heading spot on this non-descriptive message 'Your phone is the most powerful tool ever invented...'.

• Answer these questions as well as possible: who are you, what does this do, how does this help me, and why should I choose you over your competitors?