September 9, 2018

Fundraising $57,000 For A Wooden Smart Home Remote

Hey - Pat from StarterStory.com here with another interview.

Today's interview is with Sam Clay of Turn Touch - he created a wooden smart home remote and raised $57k on Kickstarter.

Some stats:

  • Product: Wooden smart home remote.

  • Revenue/mo: $8,000

  • Unit selling price: $59

  • COGS: $34

  • Website conversion rate: 1.25%

  • Started: June 2014

  • Location: San Francisco, CA

  • Founders: 1

  • Employees: 5 (part time mostly)


  1. 3

    Ouch - $59 on a COGS of $34 is brutal...