How often do you change your SaaS pricing?
1- How often do you update your SaaS pricing on average?
2- What is the deciding factor for your pricing change?
3- Have you seen an increase in your conversion every time? on average?
4- Link to your pricing page and I can give you a feedback if you want.
Would love to hear your thoughts on our pricing page: https://www.oneupapp.io/price
Hi @DavisBaer - First of all, great product, I am thinking of trying it out. Your message is easy to understand. I spent some time reviewing your pricing:
The $7.99 is a bit inconsistent with the rest of your pricing. I would just put $8. I don't think the x.99 method is as useful anymore, and if you are going to follow the x.99 format, do it for all tiers.
Your actual price breakdown has some mathematical inconsistencies. ~$8/3 = $2.66. On the third tier, this number jumps to above $3, unless you are charging an additional $13 for the additional team members. It doesn't give much incentive to the customer to go for the higher tier. Same thing for the monthly rates. Make it a no-brainer to purchase the last tier if you can. You'll know this by looking at your ARPA. Which tier is getting the most traction?
Again, these are very minor things I found on your pricing page. Overall it's so much better than many other ones I've seen.
Keep up the good work mate.
Thanks for the feedback Shar!
If you do check it out, let me know what you think :)
The checklists in the price panes are overflowing. I'm on iOS safari latest version
Yeah, we definitely still need to optimize for mobile. Thanks for the feedback 😊
From the beginning, I have doubts about the price. I already updated 3x, also improving the product.
What do you think of Bybrand price https://www.bybrand.io/en/pricing
Thanks.
Hi Bernardo, not something I would personally pay for (I don't think).
At best I would maybe pay $25-50 (one off) to get access to 5 great templates that I could configure to meet my brand (then the value is in your pre-configured designs) speeding up that for me, but paying a subscription for that in my mind is not something I would ever do (but maybe I am not your target customer). Wish you all the success with it though.
Also an idea for you: get some stats on emails with and without your signatures (uplift in engagement/clicks etc), I have not been told what the value is in real metrics to justify the purchase or changing the status quo.
Thank you @saywatt It's very valuable what you wrote. I had not thought of in "stats on emails with and without your signatures".
I just recently changed pricing for Muna. I “launched” without giving it much thought. Three plans: $99, $199, $399. This was okay, but since the main differentior was numbers of employees, at some point some customers would pay way too much for what they were actually using.
So changed it to be usage-based. Took quite a big hit revenue wise, but it was the right decision for the customer.
I've built previous products that charge- and although none ever went big or had many purchases, I scaled pricing accordingly with growth. At first, do unscalable things.
Maybe underprice - don't worry for now. Eventually, once demand rises, you can grow the pricing numbers a bit - without alienating your base audience and ethically.