September 12, 2018

I'm building a gallery of email templates that entrepreneurs can use in their Gmail

Along with @vinay20045, I have been working on an easy to use drag and drop editor for Gmail. From the feedback we received from our beta users, we have decided to work on creating email templates that can be readily accessed by Entrepreneurs for their day to day operations.

We are building templates for different emails we have sent out during the course of building our startup. Here are the templates (https://intdatalabs.com/relaykit/startup-email-templates-in-gmail.html) we have put together till now, you can use them straight away:

  1. Blog Article Announcement Email

  2. Blog Announcement Email

  3. Product Launch Announcement in Product Hunt

  4. User Reactivation Email

  5. Product Review Request Email

  6. Product Referral Email

  7. Beta User Feedback Request Email

  8. Product Update Email

  9. Product Promotion Email

  10. Newsletter Email

  11. Support Request Response Email

  12. Beta User On-boarding Email

We are actively building templates for the use-cases put forward by our users and our intention is to build an exhaustive list of templates that startups can use right away and thereby help entrepreneurs send well designed emails without wasting effort and time.

We are eagerly waiting to hear your opinions

P.S: If you have any use-case for which you are interested to have an email template which you can use, please let us know. We will build it out for you!


  1. 2

    Hi Praneeth,

    That's awesome. I checked out your website and it looks good. A couple of questions -

    1. How much do you charge for maybe a couple of custom email templates ?

    2. Can the email templates be used by email marketing tools like mailchimp, sendgrid etc ?

    1. 2

      Hello Sachin!

      Glad that you like our website 🙌 . Please find below responses for your questions:

      1. We are free while in Beta. You can mention us the use-case and design of the email template you are looking for, and we will add it to RelayKit templates. You can start using them from RelayKit as soon as we add them

      2. We currently don't have the ability to export the email templates to other email marketing tools.

      I will connect with you offline to understand more on the email template requirements

  2. 1

    Most of these templates are for emails that would be sent via an email marketing or marketing automation platform (not gmail).

    1. 1

      Hello Robert! Thank you very much for the feedback

      At very early stage, most of these emails are usually sent from the mailbox until the startup hits some scale and we are targeting that. Also, we are coming up with more templates that can be used for day to day operations (such as weekly updates, weekly schedule, bug reports etc.)

      1. 1

        Are you sure? I guess I don't understand why someone would send a newsletter via gmail when they could use Mailchimp for free.

        1. 1

          Hello Robert! Newsletter is one of the use-cases we are targeting using RelayKit. The idea is to provide templates for emails used on a day to day basis.

          We used to send our newsletter from GMail till we grew to 500 subscribers for one of our products YourFirstInvestor (https://yourfirstinvestor.com). The reason we used Gmail is because we didn't want to get onto a new product till we see some success in what we are doing. So, we used Gmail till we scaled to certain extent

  3. 1

    I like the product, however it's not completely suited for me as I don't need such service atm.

    Still have a small remark; You offer the FB messenger as chat on your website. Less and less people are using FB here (Europe). About 20% of my friends even deleted their account completely.

    I don't have any hard numbers or research, but my feeling says you might out on some questions when you offer FB chat only.

  4. 1

    @csallen Would love to hear your feedback on this

    1. 5

      My #1 feedback for you at this stage is cautionary. You will be tempted to double down on product development. Instead, you should focus on understanding your customers, what they value, and how to reach them. I'm not convinced you need to write any more code in order to begin answering the most important questions in front of you.

      For example, I send lots of emails, but the copy on your landing page doesn't resonate with me. "Save time" doesn't hit home, nor does anything about saving money on expensive design tools, avoiding learning new processes (isn't your app a new process I'd have to learn?), or preventing customer data leaving Gmail (not sure what that means, really). Those aren't the problems I have around email and certainly not around email templates.

      What I would do in your position is stop coding and set a goal to talk to 25 or 50 people in my ideal target audience and try to sell them on what I'm building. Chances are you'll learn a lot about what they value around email, vs things you an improve upon but still aren't that valuable to them. Ideally they want what you're building, but can give you better language to describe it. Realistically, they'll want something slightly different, or you'll find certain customers are good but others are bad, etc. Whether or not people will pay, and how much they'll pay, are also huge clue as to whether what you're doing is valuable.

      If and only you're doing something valuable to a promising market, you should begin to think a lot about channels. How can you profitably and effectively reach that target market? It's not enough just to have a solid product if the right people can't find it, or if you'll have to spend $10 for every $5 you make, etc.

      If you can figure that out, too, then go back to building out the product. But you've got 15+ templates now, I wouldn't guess that your best path forward is to continue to add more and more to that before you make sure you're building the right business.

      1. 1

        Thank you very much for the detailed feedback Allen! I will definitely work on talking to the users and narrowing down on our product positioning. I will keep you posted with the updated in this thread