I'm a founder of a new construction company together with a few people. I need an insight from you guys. I'm in charge of the marketing side.
I started a blog about construction on my website and I know that I will need to hire someone to write for the blog full time, but for now since we are new, and not willing to hire for a full time employee. I figured I'll start a blog with several articles that I will write.
Will hiring a free lance writer to specifically write about our the construction topic be any good or even worth it?
Also do you guys think that maintaining a blog for a construction business in a for a local place is even worth it?
Will it bring any value in terms of reaching an audience and potentially a client?
Thanks guys! this is my first post in the community.