February 25, 2018

What free/discounted products would help you the most?

@louisswiss came up with the excellent idea for Indie Hackers to offer some sort of starter pack for new founders. My question to all of you, current founders and aspiring founders alike is, what products and tools would you really like a discount on?

I'll keep a running list here:

  • hosting/storage (e.g. AWS, Digital Ocean)

  • Github

  • development/design contractors

  • CRMs (e.g. Pipedrive)

  • non-CRM sales tools (

  • templates and themes (e.g. Creative Tim)

  • forms, surveys, and user testing (e.g. Typeform)

  • landing pages (e.g. LeadPages)

  • business automation (e.g. Zapier)

  • database (e.g. Firebase)

  • payment processing (e.g. Stripe and partners)

  • email and SMS APIs (e.g. Mailgun, Twilio)

  • advertising (e.g. Facebook, Google, Twitter, App Store)

  • customer chat (Drift, Intercom, etc.)

  • legal consultation

  • monitoring, error reporting, log management, etc.

  • task management (Trello, Asana)

  • SEO/SEM tools

  • Stripe Atlas!


  1. 7

    Quick consultations with laywers and accountants, similar to what Stripe Atlas provides, although I'm not sure how affordable this could be.

  2. 5

    Compliance related products such as iubenda and Quaderno. Iubenda is going to be big on my list once we're all subjected to GDPR later this year.

  3. 5

    A discount for Ship by Product Hunt would be nice

  4. 5

    SEO Tools. Ahrefs, SEMRush etc. are all so expensive but tremendously helpful.

  5. 5

    Something to get more eyeballs on my site or manage that

  6. 4

    Two things that haven't been mentioned yet (probably because they are a bit more technical) are monitoring (e.g. Datadog) and error reporting (e.g. Sentry) tools.

    While monitoring is not necessary when first starting out (I'd probably imagine efforts are better spent somewhere else), error reporting might give you alerts into things your users are trying to do but aren't working properly.

    1. 2

      Checkout hyperping.io they have really cool uptime monitoring!

    2. 1

      https://sentry.io/welcome/ is awesome for error reporting (for everyone who doesn't know it already) and their free tier gets you pretty far.

      I also find that the datadog free tier is pretty good to start out (5 servers if i remember right).

    3. 1

      If you're using Heroku, Coralogix provides free tier, which is enough for basic alerting and log monitoring.

    4. 1

      Yup! And server log storage and aggregation as well.

  7. 4

    GitHub credits! It's not good to release stuff to the public domain if it's a good idea!

  8. 3

    Thanks for the mention, Courtland. I think new founders could use the following tools (not exclusive):

    • A CRM tool (eg Pipedrive)

    • Templates/themes for their project (eg Creative Tim Bootstrap templates)

    • Typeform (or similar)

    • Zapier (or similar)

    • Hosting/Storage credits (AWS, Digital Ocean etc)

    • Payment processors (Stripe, obviously. Perhaps also some tool built on top of Stripe to simplify recurring payments and admin, like Chargebee)

    • Ecommerce solution perhaps (Shopify probably)

    • Email/SMS tools (Twilio, EmailOctopus, Mailgun etc)

    Probably more that I'm missing.

  9. 2

    Legal consultation seems to be a much-desired service. Even if that were too expensive, would pre-made videos from lawyers and accountants (who could then link back to their services) be a worthwhile product?

    The whole "should I incorporate or not" question comes up again and again. People do not know the legalities of setting up in their own countries let alone whether to set up elsewhere. A set of country-specific videos from country-specific specialists would be useful.

    Also, basic book-keeping videos and explanation of how sales tax, VAT etc. work. All this is basic stuff which people need to know to make basic decisions and then may need more help with through paid consultations with the afore-mentioned specialists.

    So : promotional videos which cover basic legal, accounting and taxation topics.

    1. 1

      I'm hoping Stripe Atlas will have a lot more on this soon, because it's so valuable, but somewhat time-intensive to do this right. By that I mean, there's probably a lot of this information already out there, but people don't know it, because it's too cumbersome to hunt down, it's not well-written, well-organized, or well-presented, etc.

  10. 2

    Tools that make it easier to support and talk to users in one platform. As many do I really like Intercom's suite of products, especially using them together, but for a side project it's not possible to spend that kind of money. I use the free tier of Drift now and it works. However having the something like Intercom from the get-go would save time I think and help with a better user experience, growth etc.

    1. 1

      Have you seen https://small.chat? It integrates with Slack (also free).

  11. 2

    Project management software for programming.

    For me Trello was a life saver. They're business license is $120 per team member a year which is a bit much for me just starting off.

    1. 1

      Why do you need a business license for Trello?

      1. 2

        You can use more plugins, organise boards etc. The gold level is a good middle ground if its a single user though

  12. 2

    Feedback seems to be a common need / request from builders, so maybe an introductory offer for a UserTesting.com type of product/service?

    Edit: UserTesting.com itself may be more for corporate/enterprise, interested in anyones perspective/experiences if they've used it before.

  13. 2

    Credits with some kind of contracting agency as well? I have a connection with a San Francisco based startup.

  14. 1

    If anyone needs Time Tracking and Invoicing, I'd be happy to contribute hyperlogs.com as one of the perks.

  15. 1

    90% off DBaaS plans for MongoDB + Redis on AWS and Azure

    https://scalegrid.io/pricing/offers/startup-program.html

    • Host in your own AWS / Azure account

    • Bring AWS / Azure free hosting credits

    • Monitoring Console with alerts

    • Automated backups, one-click restores

    • Free log rotations & OS patching

    • AWS VPC / Azure VNET support

    • On-demand scaling

  16. 1

    Design tools (ex. Balsamiq, Sketch).

    I'm a huge fan of Balsamiq but can't justify buying another design license when I already dropped money on Sketch. Being able to whip up lowfi mockups in Balsamiq is a must-have for rapid software iteration, and Sketch is too high-powered to handle that part. But having hi-fi mocks for visually-rich design is also important for certain product aspects.

  17. 1

    Sales tools would be good to have access to early on. Maybe outbound marketing or lead gen.

  18. 1

    +anyone doing anything .NET Core would prefer Azure...

  19. 1

    Maybe AWS credits for side projects in the same way startups raising a series round tend to get credits. Some more devops/best practices help with AWS. The AWS user manuals are huge.

  20. 1

    A changelog as a service to keep our product audience updated about what's new (e.g. Noticeable.io :D).

  21. 1

    Non-CRM sales tools ftw! My wishlist is:

    • Outreach.io. It's about $120/mo/user, but I've heard it's incredibly helpful for startups that do direct sales.

    • Datanyze is another great tool for finding contacts and companies. Also pretty pricey.

    • LinkedIn Business Premium or LinkedIn Sales Navigator. Unfortunately, LinkedIn caps the number of searches you can do on a free personal plan. So if you do any LinkedIn prospecting, they basically force you to upgrade to a paid plan.

  22. 1

    My own wishlist;

    • AWS credits

    • Google Adwords coupon

    • Stripe Atlas!

  23. 1

    Security tools

    -Monitoring the hardware/infrastructure

    -bad guys trying to access ports/urls/webservice/etc..

    -Database monitoring/backup

    -SysAdmin tools

  24. 1

    Hosting (digital ocean/AWS)

  25. 1

    Sentry for error logging

    Mixpanel for analytics

  26. 1

    Tools like https://www.fullstory.com/ - it's priceless to see user sessions.

  27. 1

    Possibly adobe products such as photoshop, illustrator, adobe xd adn more. These are tools tech startups often fined themselves using

  28. 1

    MailChimp or other email marketing tools.

  29. 1

    Advertising and log management

  30. 1

    If you could get ad vouchers that would be great

  31. 1

    This comment was deleted 6 months ago.