Why we're building 24 indie businesses in 12 months (10 products and >$50k in 8 months)
📅 8 months in
🚀 10 products launched
🤑 >$50k gross
⏳ 14 products left
Would love to hear your thoughts on this challenge. Have any of you tried something similar? How'd it go?
https://www.westvesey.com/why-were-building-24-businesses-in-12-months/
I think to put yourself under such pressure is a good way to find synergies and leverage. Like in your case with the distribution channels.
Very inspiring. Good products.
Funny that you are so reliant on PH, that you do not even need server side html rendering for SEO but doing everything in pure react.
Yes––but looking more into using seo as a growth mechanism to broaden market. Any pro tips for seo in react?
yes. you should google "react server side rendering" and pick what ever suits your stack best. :)
Hi Matt, I saw Aidem Network launch on PH yesterday. I really liked the idea, and I might be using it for my next launch! I'm really looking forward to your next few products :)
Thanks @Sam 🙂
This was inspiring. And I like the idea of focussing & mastering one single distribution channel like PH. Looking forward to all the products you guys make by the end of the year.
🙏
Inspiring story. Like the fact that you were able to have a team that believes in this approach.
Awesome stuff, that is a TON of hussle 👏
With some of your products, what's the churn look like? I've had horrible experiences with your guys' competitors with the submit-to-directories and PR-solution products. I was enticed by the pitches and became a customer but the execution left so much to be desired, and did not deliver by any means.
Genuinely curious here
Thanks @kevin!
Our churn is 20% - 50% on average (skewed by our SaaS with lower churn and productized services with higher churn)
We've found that productized services come with much higher expectations from users. If there's not a UI where users can DIY the service themselves, the service feels opaque and out of the users' control
Howler, for example, has some extremely useful tech behind it, but because we operate it (for the time being) as a productized service where we run the tech for you, it's hard for you to internalize the value-add
Then of course with productized services, you have standard human ops & scaling problems, fluctuating quality based on tons of different factors––something people who are used to using pure SaaS don't normally deal with
People who are used to using agencies love the productized services' price points, but not their offering restrictions and inability to provide full account manager support. People who are used to SaaS love the idea of 'hands-off', but not the price point or opacity
Despite this, we think productized services are a great starting point for SaaS MVPs (where humans run features by hand and gradually get replaced by software)
We're working really hard on both improving ops & quality maintenance and augmenting teams with software until it's pure SaaS