Nov 26th — Rick is facing a unique situation. He has about two weeks to put together a marketing campaign before the window of opportunity closes. In this episode, we workshop his marketing plan. Let's go.
Nov 26th — Most businesses under-invest in optimizing their hiring funnel, resulting in lost productivity and money. Listen to Aline Lerner describe a business idea that treats the hiring process with the analytical attention it deserves.
Nov 24th — Mubashar Iqbal (@mubashariqbal) is the most prolific indie hacker I know. He's got nearly 100 side projects under his belt, and more than a few of them are serving the burgeoning podcast space. In this episode, Mubs and I discuss opportunities for indie hackers to serve the podcasting market, what Mubs is working on in the space, and whether or not Spotify is building the Death Star.
Nov 24th — Colleen and Michele workshop what the pricing model should be for Colleen's SaaS.
Nov 23rd — This week we have Kevin Conti of Softwareideas.io, a newsletter that's generating over $8000 in MRR in just over 4-months. Software Ideas is a newsletter that sends you hand-picked, validated SaaS ideas every week. On this episode, we're going to cover how Kevin was able to get this newsletter to $8000 MRR, his newsletter pre-sale strategy, and the unique metrics he was tracking during his pre-sale to verify his idea was going to be profitable. We're also going to cover how he's dealing with plagiarism with his newsletter.
Nov 19th — David Hsu (@dvdhsu) was able to grow Retool to almost a million dollars a year in revenue before making a single hire outside of the founding team. Rather than stopping there and resting on their accomplishments, Retool set an even more ambitious goal: to literally change the way developers write code. In this episode, David and I discuss the benefits and the perils of deciding to "go big," the keys to finding product-market fit and word-of-mouth growth, and opportunities that founders can take advantage of in the low-code space.
Nov 19th — This week, we talk about how to stay focused when starting and running a business.
Nov 19th — Even before the pandemic, face masks were commonplace in some polluted Asian cities. Moe Abbas doesn’t think they’ll be going away anytime soon, and has a business idea that implements wearable tech to dramatically improve the experience for wearers.
Nov 18th — What's it like making a full-time income in just a day, meaning you have the remaining four days to do whatever you want with? Well, that's exactly the situation Ramy Khuffash is in. It certainly has it's benefits, but there are some challenges you might not necessarily think about.
Nov 17th — Colleen and Michele talk about how to (and how not to) raise prices -- and think through how to set them in the first place for Colleen's new product.
Nov 16th — On this episode, we have Alex Hillam from stackingthebricks.com. Alex is an expert in email lists and newsletters. We'll dive into some interesting topics such as the common misconceptions with email lists and a type of newsletter called evergreen newsletters, which is essentially a fully automated newsletter.
Nov 12th — This week, we talk about how to set goals when your business is too young to be able to make accurate predictions about growth.
Nov 12th — For decades Da Beers had us all fooled, but these days consumers are looking for responsibly sourced products and products that have a social mission. Not only are lab-created diamonds a fraction of the price of natural diamonds, they have less baggage and are more sustainable. Hey, we all got on board with vegan leather--synthetic diamonds could be the next luxury item ripe for a rebrand.
Nov 11th — At some point, Tara Reed (@TaraReed_) decided that she didn't want to build a funded, scale-at-all-costs, move-fast-and-break-things type of business. The trouble was, by the time she realized this, she was already headed down that path with investors, employees, and high expectations. In this episode, I talk to Tara about quitting one business to pursue a new idea, bootstrapping her way to $5M in annual revenue, and what she's learned about the future of no-code from teaching others to build no-code businesses.
Nov 10th — Somehow, despite a tumultuous week, Michele and Colleen still get things done. Michele talks about figuring out business incorporation from abroad, and Colleen talks through finding the "villain."
Nov 9th — On this episode, we have the talented Anne-Laure Le Cunff. She runs a newsletter called Maker Mind that currently has over 20k subscribers. We'll cover topics like lead magnets, monetization, sponsorships, affiliates, growing to 20k subscribers and more!
Nov 6th — In this episode, we have Peter Cooper, the god-father of newsletters according to Chris Osborne. Peter runs over 10 newsletters, so we're going to discuss how he's managing a newsletter empire. We'll also discuss how your newsletter can survive in the long term.
Nov 5th — This week, we talk about the right size of customer to target when trying to increase ACV (annual contract value)
Nov 5th — Traf (@traf) is a designer and a serial indie hacker. Just over a month ago, he made over $100,000 in a week. No, not by selling a course or a book to some email list he spent months growing. He did it by whipping up some icons and putting them online. It barely took him two hours. In this episode, Traf and I discuss how to get lucky by both spotting and capitalizing on opportunities, the importance of no-code tools and a clear schedule to help you execute quickly when the time is right, and the power of permissionless marketing for reaching audiences much bigger than your own.
Nov 5th — 75% of employees consider their direct manager to be the “worst part of their job," and the majority of employees who leave cite their manager as the reason why. Listen to Angela Ferrante describe a B2B business idea that helps managers get better.
Nov 3rd — Michele and Colleen dive into striking a balance between business, founder, and lifestyle fit, and the trade-offs of running your own business versus working for someone else.
Nov 2nd — In this episode, we have Steph Smith, who's a part of one of the most successful newsletters The Hustle and Trends, which is read by millions of subscribers. We'll talk about some interesting topics such as the secret to creating a successful newsletter and how The Hustle went about pricing their subscription newsletter and community called Trends.
Oct 31st — Paying down any amount of debt is difficult, let alone $250,000 of it. That's exactly what Nick Fogle did as he faced that number on Christmas day in 2016. Nick made it his sole focus to pay down his debt, while working full time and co-running Wavve, an audio to video platform which is now at around $1.5m ARR. I talk to Nick about how he paid down the debt and kept himself sane running a company at the same time.
Oct 30th — On this episode we gathered a few members from the Newsletter Crew community to discuss the problems with building on Substack. Now it won't be an hour of straight bashing but a conversation about who's it really built and the pitfalls newsletter creators can fall into when using it.
Oct 29th — This week, we talk about being burnt out on all the startup communities out there and a bunch of other stuff.
Oct 29th — Many aspiring entrepreneurs are doomed to fail because they don’t really understand what they want. Joe Apfelbaum (CEO of Ajax Union) shares a framework for creating a successful (Amazon) business.
Oct 27th — Colleen considers the benefits and risks of changing vendors. Michele talks about a struggle they've had in the early days of their transition to being a remote company.
Oct 27th — Rob Walling (@robwalling) and I discuss the state of SaaS in October 2020. What are the newest trends? Who's getting ahead right now, what kinds of companies are they starting, and what channels are they taking advantage of? Is SaaS too competitive, and if not, how do you pick the right niche when it all seems so saturated? Are info products, paid newsletters, and communities a better path for indie hackers than SaaS? And do you really need to listen to this constant advice to build an audience?
Oct 26th — This week we're speaking to Isaac Saul, who is running an $80k/year Substack newsletter called Tangle. In this episode, we'll discuss Isaac's radically different philosophy of free versus paid newsletter offerings, how Isaac decided to start a paid newsletter, what his plans are with his newsletter after the election, and much more.
Oct 24th — Wilhelm Klopp has had an interesting journey as an indie hacker, leaving his comfortable job as a software engineer at GitHub, to creating one of the most popular Slack apps of all time, Simple Poll. The app has been installed on over 600,000 workspaces and is supporting a full-time income for Wil and his small team. I discuss the story of how he built and grew Simple Poll and what it's like living the dream as a full-time indie hacker.