Test the following 12 organic B2B growth marketing strategies for your startup and find out what works best for you.
Inbound Strategies:
1 Content on LinkedIn
2 Content on Twitter
3 Start a Podcast
4 Youtube Channel
5 SEO (Blog Posts)
6 Find your niche on Product Hunt, Reddit & Indiehackers
7 Referral Program
Outbound Strategies:
8 Cold Email (personalize)
9 Sales letter (in envelopes) for large deal sizes
10 Cold Calling
Marketplaces & Partnerships:
11 Marketplaces like Chrome Extensions, Salesforce Appexchange, Hubspot Ecosystem, Shopify Appstore, or Zoom Marketplace
12 Partnership & Co-marketing
👉 Link to the full article: https://startupbusinesstips.substack.com/p/12-organic-b2b-growth-marketing-strategies
What b2b growth marketing strategies work best for your startup?
Good stuff, I'm still internally debating whether to use Cold Emails for promoting BotMeNot, and I'm still undecided.
I would say you should test it and track results. If the first tests show positive returns, spend more resources/time on it.
P.S. I would work a bit on your landing page structure and design. Some tips you will find here: https://startupbusinesstips.substack.com/p/10-landing-page-tips-to-increase
Thanks! Will look into it.