Hi all,
I launched the pre-orders for my eBook - Zero To PM : A handy guide for aspiring product managers - on May 14, 2021.
Here's how the stats look like after 48 hours -
Got only 1 sale in the past 24 hours. My goal is to get to at least $20 pre-orders before the launch on May 20 th, 2021.
Would you please take a look at the landing page and provide feedback to improve conversion ?
Congrats!
I think your landing page is missing something about the author - you. Why should people buy from you and what experiences of Product Management do you have? Give them compelling reasons.
Have a look at what I had done for my interviewing skills book: http://gum.co/nailthatinterview
Oops just noticed @fiore had already suggested the same. :) Great minds.
Haha. Indeed - great minds think alike!
Thanks so much @eisabai .
Had a look at your Gumroad page. Totally lit !
I'll add the "About the author" section tonight .
Thanks again :)
Hi - I have a similar idea but I haven't written the content yet - congrats for actually writing the ebook! - about some tips: one big thing missing is your credentials - who are you? why should I trust you? Why should I give you my money? If you can show me you're xyz at abc corp, with a link to your LinkedIn that confirms you are who you say you are, I might be more interested in reading (and paying!) what you have to say!
good luck!
Thanks so much @fiore .
So, my thought process was that the home page which is a curated list of product management articles has the "About me" section so this page wouldn't need one. But I realize now that I have been posting the direct link to this page and this page is indeed missing my credentials.
Thanks again :)
@fiore and @eisabai : Thanks so much again. I have added the About Author section to the landing page :)
Congrats Akshay on the launch.
How are you promoting this book and making sales?
Thanks, @liveashish . I'm promoting the book on Linkedin and twitter by being open about the stats, putting in a self-plug wherever possible.
I had also collected over 100 emails of people who had shown interest in the ebook.
Have 23 pre-orders till now. If you have any other tips to improve conversion, would love to know :)