Our launch strategy at Logology is to learn & iterate. We try to add at least one significant new feature every week and get feedback on it. That way we can adapt the product to the demand quickly.
After a total redesign of our landing page, changes to the signup flow and adding activity-based logos we thought that we were ready to launch to a medium-size subreddit: /r/startup (without the 's')
I posted logology on a few subreddits before and it was not that great: never more than 10 upvotes, few visits on the homepage, and a handful of signups, and comments.
But this time, it happened!
We got a MAJOR spike of users, yesterday more than 350 uniques visitors (that's our best!). In total this post brought more than 500 people to Logology!
Thanks to the new signup form, on the ~500 visitors, we got a LOT more account created. For 24h we were getting Slack notifications all the time, telling us: "Hey, you got a new signup!"
Almost 25% of visitors completed our intro questionnaire, created an account, and viewed our logos!
That validates fully the 2 major change that we made:
The Reddit post went crazy:
We got 59 upvotes (the max on this sub is 62!!!!), we're in the top 3 of ALL TIME!
We also got a lot of comments, feedback, chat, etc… All of them are encouraging. After the IH tweet of last week, it feels so good :)
Inspiring story! I'm just getting started on Reddit and have found it a great way to connect with audiences. I like your advice:
Can you self-promote on r/startup? I know it's frowned upon on r/startups, have you tried your luck there too?
Not yet! There is a weekly post where you can self-promote, I did not try yet!
/r/startups is HUGE, we wanted to make some iterations before posting there
But, you can self-promote on startup!
That's good to know, I'll join r/startup too then :)
Well done Xavier - I just +1'd you there too. Reddit can be a wild ride :-)
Thx! Yes it seems so, i'll try to ride a bigger wave next time (/r/startups here I come :D)
This is very useful post, made a bookmark
I've never used reddit, wanted to ask you: does actively commenting others posts is useful for yourself promotion? I mean, if I've just singed up and post this is one story. If before posting I spend some time talking in reddit (in any subreddits), does it affect my chances of successful posting at all?
Also, do you have some list of subreddits where you posted before?
Reddit is a group of community, each subreddit have his own with his own rules. So, yes, the more you participate the more followers you have, and the more your content is pushed by the community (like here). But you can totally post if you're new, that's what I did in
/startup
. My only advice is: try to stick to the habit of the sub. I do it by checking the most upvoted post and try to copy the format of it.Also, Reddit works with
karma
, that's some points you get when you comment/post content. The morekarma
you have the more credible you are, and some subreddits don't allow members belowxx karma
to post.I posted to:
There are "small" subs, I have a few of them way bigger in my todo list! (I was wondering if someone would be interested of a list of
whereToPostMyProject
)Thanks for such a detailed answer! :) Yeah, everybody is interested in such lists I guess
I tried logology out and I wanted to give you some feedback on it:
From a developer perspective, having no favicon (on all pages) or title (on the logo customization page) is a bit strange, adding a title is 1 single html tag, same for favicons (why would you not add them?)
But from a business perspective, I can see some plus sides too:
Hey, thanks for the very detailed feedback!
So it's 80$! I was looking for a pricing page but didn't find one.
(As it we're 3, my wife is just starting with a website and I want to get her a decent logo.)
The pricing is at the bottom of the homepage! Let me know how our logos fit with your wife's project. (My email address is on my IH profile)
This comment was deleted 3 years ago.
Oh, because we set it up to keep on eye on who signup. I would like to enrich the data but I didn't found the right solution to do it yet