Our launch strategy at Logology is to learn & iterate. We try to add at least one significant new feature every week and get feedback on it. That way we can adapt the product to the demand quickly.
After a total redesign of our landing page, changes to the signup flow and adding activity-based logos we thought that we were ready to launch to a medium-size subreddit: /r/startup (without the 's')
I posted logology on a few subreddits before and it was not that great: never more than 10 upvotes, few visits on the homepage, and a handful of signups, and comments.
But this time, it happened!
We got a MAJOR spike of users, yesterday more than 350 uniques visitors (that's our best!). In total this post brought more than 500 people to Logology!
Thanks to the new signup form, on the ~500 visitors, we got a LOT more account created. For 24h we were getting Slack notifications all the time, telling us: "Hey, you got a new signup!"
Almost 25% of visitors completed our intro questionnaire, created an account, and viewed our logos!
That validates fully the 2 major change that we made:
The Reddit post went crazy:
We got 59 upvotes (the max on this sub is 62!!!!), we're in the top 3 of ALL TIME!
We also got a lot of comments, feedback, chat, etc… All of them are encouraging. After the IH tweet of last week, it feels so good :)