1st impressions of our landing page?

Hi All,
We just put up a landing page for our product feedback tool https://embarkable.io/. We are just getting it started, and wondering what your first impressions of our landing page are?

When you first land on the page, do you understand what the product is? And do you want to scroll farther down to learn more?

Any suggestions for the CTA button and waiting list text?

Thanks for the help

  1. 1

    There are 5 CTAs that say "Get started in minutes" it feels repetitive, I like the screenshots, and the feature titles seem off (maybe change the sizes to make the containers bigger/reduce padding/margin. Let me know if there is anything I can help with.

  2. 1

    Looking good! I've got a few pointers here in video feedback: https://www.loom.com/share/e5adb655582546b69a23e0fefec8e799

    In essence, just look at ways to take the benefits back to the person who is reading the page.

    1. 1

      Wow, thanks so much Claire! Really appreciate the insight and thoughtfulness. Already working on updating with the suggestions.

  3. 1

    Howdy! CRO fanatic here.

    The copy "Embarkable is the user feedback platform that goes beyond up-votes to provide insightful, actionable user feedback." Is WAY BETTER than the one you have on the ATF section. Maybe switch them?

    The "beyond up-votes" is what makes the trick ;)

    Then, the design is pretty clean. Good work!

    Try to optimize the website to load quicker: https://developers.google.com/speed/pagespeed/insights/?url=https%3A%2F%2Fembarkable.io

    About the idea itself, I understand embarkable as a platform where you storage all feedback you get from different sources. Am I wrong?

    1. 2

      Thanks, Appreciate the insight! Yes, we are working on a feedback platform similar to some others out there, except we want to focus on getting higher quality feedback instead of simple upvotes. So I think that is where our messaging is split and we can refine and use what you mention.

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