For all the indie app publishers here: How you evaluate your ASO efforts. For example, how do you analyze the results of changing your app's keywords?
Are you using App Store Connect or another analytics vendor (e.g. Appfigures) for this? In what way are you taking into account filters (e.g. App Store Search, territory, etc.)?
Do you keep track of your ASO-related changes (per app version) and if yes, using what tool?