🛒 Are you using abandoned cart tactics to convert lost leads for your SaaS & 3 ways to backup your database

🛒 Are you using abandoned cart tactics to convert lost leads for your SaaS & 3 ways to backup your database
Hi there. It's the daily edition of IndieLetters.com, a daily newsletter curating the best content from IndieHackers.

• Clickup.com - an extremely powerful replace all other apps. Keep all your work in one place: Tasks, docs, chat, goals, & more. It has raised $35 million to make you more productive.

• Cypress.io is the recommended tool for testing your frontend by @parakoos

• 1-Line Layouts - 10 modern CSS layout and sizing techniques by @rosiesherry

• CSS Gradient is a free tool that lets you create a gradient background for websites. as well as gradient logos like Instagram and Stripe by @memoize

• Reddit is special, people don't hold back there and they smell a sales intention a mile against the wind.

• To unlock more snippets, 👉 come Inside.

Use abandoned cart tactics to convert lost leads for your SaaS

It's common for visitors to bounce once you ask for their payment info, even if they won't be charged. Get their email addresses before this happens and create a drip sequence to convert them.

E-commerce companies get over 50% open rates and 30% conversion rates on their abandoned cart emails. With a few tweaks, you can do the same with your SaaS product.

When someone selects a tier, don't request their payment info right away. Instead, ask for their email. Once you have that, take them to the payment page.

Now, even if these hot leads bounce, you can reach out and give them a nudge with a discount, a helping hand, or by reminding them of your value.

It worked for Ninja Outreach, whose 2-email drip sequence achieved a 36% open rate, 14% click-through rate, and 11.6% trial conversion rate.

The best timing for these emails varies so A/B test it, but a good starting point is the length of time it usually takes your users to convert.

How do you backup your database? by @devhulk

There are three types of people:

1. Those who don't have backups

2. Those who will do backups

• Simplebackups.io - It is too slow. It takes hours to finish the backup.
• Snapshooter.io - it takes about 50 minutes, and it is quite risky to based only on DO snapshots.

3. Those who don't do backups themselves but get them anyways

• Use the Digital Ocean builtin instance backup feature or AWS RDS built-in backup

What is the 'best' CSS framework to use? by @firstcustomer

Tailwind (recommended), Preact, and Parcel is my goto front-end stack

How do I deal with VAT for sales coming from EU customers? by @Henry212

The EU VAT law is a real pain. It's one of those classic things where they tried to go after Amazon and just hurt the little guy.

Paddle handle all the struggles with VAT MOSS, Vat, Sales Tax e.t.c.

There is a small industry of players who can assist you in calculating the VAT and storing the "evidence" that is required, guys like:

• https://quaderno.io/
• https://www.taxamo.com/

And large platforms (e.g. Shopify) tend to offer support out of the box.

You could also try and roll your own - you need to collect two pieces of evidence. This post gives a rough overview of stripe.

1. I added too many features and struggled to price my product by @leo

2. How do you manage your workload efficiently? by @gordon

3. 15 best flutter app templates by @alexignatov

1 / 38+ lessons learned bootstrapping company of one from 0$ to $9k MMR & A/B test your CTA with 1st person perspective

2 / SaaS makers: 6 reasons why you should verify user's email & how to prevent automated sign-ups from bots

3 / 19 quick tips learned from a lot of A/B testing & how to do smooth transaction when a big company wants to buy your app

4 / (Gold) Make you cold outreach more effective with pre-targeting & Increase retention by upselling users to an annual plan a few months after signup

5 / 10 places to host your static sites & Increase your conversion rate with an explainer video

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