3
4 Comments

Benefits of multiple pages vs one-page for SEO

I was wondering if there were any benefits to having your landing page split up into multiple pages vs having it all on one page.

How much does that impact your SEO? 🤔

  1. 3

    It depends. If you want to target different keywords it makes sense to have multiple landing pages.

    For example if you have a product for creators, you could create one specific landing page for bloggers, one for podcasters, etc.

  2. 2

    I think would be difficult to optimize the same page for multiple keywords ...

    For example:

    I am selling SMTP services (similar to Mailgun) but users are searching for:
    Free SMTP servers, email delivery service, smtp providers, Cheap smtp providers, buy smtp, email relay service etc

    As you, different keywords, although they are all looking for the same service. So building unique pages and targeting these long tail keywords might be easier to rank.

    Find out what your users are searching for (using as keywords), see from there if it’s easier to rank using long tail keywords rather than one single page.

  3. 1

    I've been doing SEO for nearly a decade and the reality is there an argument it's not a problem to have one page but I'd suggest you'd have a better time with dedicated pages.

    Some reasons are because it's inevitably easier for the search engine to associate your page with your target term, as opposed to having one page which covers a couple of areas. Also, I'm a believer that by having one-stop pages for a topic, which does a great job of being as thorough as possible for the topic, you build topical authority in the eyes of the search engines...which makes it easier to rank and reduces the requirement for links.

    1. 1

      Yep, much easier to rank on long tail if you have separate pages created for those.

      Just look at the large billion dollar companies, even they usually rank for “topic related” pages in the top ten and not with their homepage.

      Usually the homepage ranks for the company name.

Trending on Indie Hackers
How I grew a side project to 100k Unique Visitors in 7 days with 0 audience 49 comments Competing with Product Hunt: a month later 33 comments Why do you hate marketing? 28 comments My Top 20 Free Tools That I Use Everyday as an Indie Hacker 14 comments $15k revenues in <4 months as a solopreneur 14 comments Use Your Product 13 comments