For those of you who have run a beta test/program before, what are 1-2 key lessons that you learned about running a successful beta program?
We just completed a 6-week closed beta with 50 users. We learned:
That's great insight! I have a few questions for you if I may:
Our beta was 6 weeks. We used our 1st degree (and in some cases, 2nd degree) connections to acquire 50 users. Incentives ranged from a $10 Starbucks gift card to the genuine human goodness of helping one another.
Love it, thanks for sharing your experience!
Swap tips for finding users and customers.