Content marketing isn't just writing blog posts
"Content marketing" sometimes seems interchangeable with "blog posts" to those of us who don't come from a marketing background.
In this article I share 14 alternative content marketing ideas with examples.
Hopefully it's helpful to fellow indie hackers like myself who struggle to write blog posts, but might enjoy educating and sharing ideas in different ways.
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Thanks for sharing! It's true that people consider content as writing blog posts. For a small team with a few resources, blogging the "safest way" to create content. But with a little imagination, we can make great content for free or on a small budget. Just takes time to think and create.
Great info, thanks for sharing!
Yes..! Content marketing isn't writing blog posts, creating copy, and making videos.
Content marketing is everything you do to build your brand platform, create customer
engagement, and generate leads. Content marketing isn't the daily grind of
publishing content on social media.
Content marketing is the totality of your sales and marketing efforts ... writing
blog posts is just one of them.
Similarly, I feel like it's really hard to find information about content marketing that isn't related to SEO.
Just what I needed! Thanks for sharing :)
Great list! Do you think it’s semantically correct to call quizzes and calculators as content though? Perhaps. I never actually thought of them that way. Thank you for sharing.
Thanks!
Honestly, I don't really mind if it's not semantically correct. The way I see it is that they can be used to educate & communicate while also promoting your product or service so they at least seem relevant in the "content marketing" conversation.