Growth February 20, 2020

Create a quiz that only shows results to those who enter their email to increase signups

Growth Bites @growthbites

Increase conversions by creating a product-specific quiz that only shows results to those who enter their email addresses.

Cam Adair of Game Quitters increased his email sign ups by 233% this way. His quiz determines whether a person has a video game addiction, and he puts it front-and-center on his homepage. At the end of the form, he offers to deliver the results by email, so there's a functional lead-in to this request for the quiz-taker's information.

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