Main reason is the painful process of setting up redirection and DNS. Our main website is a static site hosted on AWS S3, our marketing blog is a Wordpress site hosted on Digital Ocean, and our development blog is a Ghost self hosted instance on Digital Ocean.
The process of trying to redirect hrpartner.io/blog to Wordpress especially was just mind bogglingly complex and ended up unworkable.
In 2014, Moz moved our Beginner's Guide to SEO from guides.moz.com to moz.com itself. Rankings rose immediately, with no other changes. We ranked higher not only for "seo guide" (outranking Google themselves) but also for "beginners guide" a very broad phrase.
I would appreciate it if you could point me to an authoritative resource that compares mydomain.com/blog vs blog.mydomain.com and states why one is better than the other?
In my conversations with SEO specialists, and from the basic research I have done, I haven't heard of any differences that significantly alter the SEO aspects of a domain.
We actually have two blogs - a marketing one for our SaaS at: https://blog.hrpartner.io
And a development blog with tips and tricks and new feature announcements at: https://workplace.hrpartner.io
Any reason they're not on your main domain?
Main reason is the painful process of setting up redirection and DNS. Our main website is a static site hosted on AWS S3, our marketing blog is a Wordpress site hosted on Digital Ocean, and our development blog is a Ghost self hosted instance on Digital Ocean.
The process of trying to redirect hrpartner.io/blog to Wordpress especially was just mind bogglingly complex and ended up unworkable.
https://moz.com/community/q/the-great-subdomain-vs-subfolder-debate-what-is-the-best-answer#reply_329107
In 2014, Moz moved our Beginner's Guide to SEO from guides.moz.com to moz.com itself. Rankings rose immediately, with no other changes. We ranked higher not only for "seo guide" (outranking Google themselves) but also for "beginners guide" a very broad phrase.
Yes, good for SEO too (I believe)
blog.userctrl.com
If it is on a subdomain does 0 for your main site SEO.
I would appreciate it if you could point me to an authoritative resource that compares mydomain.com/blog vs blog.mydomain.com and states why one is better than the other?
In my conversations with SEO specialists, and from the basic research I have done, I haven't heard of any differences that significantly alter the SEO aspects of a domain.
Yes, It is good to have a blog for your SaaS.
Check this article, It has a checklist to launch SaaS product
blog.saasmantra.com/the-checklist-to-build-saas-b2b-product-from-scratch/
There are many SaaS marketplace out there to market products.
One of the best is, saasmantra.com They help to grow from scratch.