Growth April 10, 2020

Earn more when launching new products by promoting old products as well

Growth Bites @growthbites

A launch isn't just an opportunity to sell your new product. Generate extra revenue by also recommending complementary items from your inventory.

Jad Joubran (@jadjoubran) of Learn Javascript ($2,000/mo) had a record month when he accidentally made $5,000 in revenue on both of his courses – not just the one he was launching. His students realized they would need a strong JavaScript foundation before proceeding with the new course, so they went looking for his beginner course as well. Jad lucked out, but don't rely on your customers to find your complementary products; offer these products as recommendations, either right before or right after checkout.

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