Giving lifetime free for early feedback, is it a good idea?
Do you think giving lifetime free or some other thing in return for early feedback is a good idea? Have any of you tried this before?
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Do you think giving lifetime free or some other thing in return for early feedback is a good idea? Have any of you tried this before?
It’s a terrible idea.
The feedback you get from people using your product for free, is not the same as feedback you get from paying customers.
A simple analogy:
When Lamborghini does market research to build their next car who do you think they talk to: skateboarders, Honda owners, or Lamborghini owners?
I should have been clear, wanted to give it to a user who is religiously using the app.
I don't think so. Offer a great service, value and customer support. Go above and beyond in early days, and people appreciate that. Feedback comes very naturally when people like your product, or this dislike small bits. By offering money, you are poluting their motivation. It should be driven by them wanting a better product.
Thanks for this, it brought some clarity. You are right!
No. Feedback from people not paying you is not only worthless but also harmful and damaging.
They have no skin in the game, they're less engaged than paying users, and they end up making up feedback to give you just because that's their role, not because they have a genuine need or use case that they're paying for.
If you can't convince people to pay for your product, honestly you don't deserve to get feedback yet.
You're going to receive mixed feedback here :) Just remember, these lifetime deals sites provide a deal "for the lifetime of the product", not the "lifetime of the consumer". Is it worth it? Debatable.
Haha I did mean life time of the product. Or anything in return so that the user is also invested in the product to give feedback
No
Behavioral economics shows there are two transactions types, either social or economical and they don't mix well
Any article regarding this?
Predictably Irrational / Dan Ariely is a good source
there are the many different expriments.. can probably find something in one of his youtube videos as well...
One is a lawyer would help a non profit pro-bono at times or at full price of course, but if you offer a symoblic pay cause you don't want to accept free work, no single one out of even 10,000 would help.
These are also seen in crativity tests once a pay is set upfront for something people used to love doing for free, they would drop sharply in their tendency to work on it without reward offered upfront vs a group that never had that offer.
It's a reason why OOS have a hard time combining paid modules.
There is also the switching of people picking up kids from kinder at a time, and parents being late, putting a fine, ppl come later (social transction of being on time, moved to a financial one of you pay for the time), remove the fine, people still got used to the new bar of later pickups.
The gist is, if you pass from a social transaction to a financial one, I want what's normal for my pay or no-deal.
@Primer
This comment was deleted a year ago.
Sure. If your early users are giving you a lot of feedback, there isn't much harm in providing them with a lifetime access.
But then it will depend on type of your product too. Are the expenses hard for you or having a couple of Lifetime users won't affect your loss much.
Right gotta weigh them out.
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Yeah now that you've said it, I feel duration bound would be better.
This comment was deleted 4 years ago.
Aha right, thanks for the reply!