I saw this tweet today from @jdnoc:
So I followed that link to the Indie Hackers product list, filtered by solo founders with no employees, sorted by revenue. Cool. Nice list.
Wait a second. Am I looking at this right? There are only 12 products that are making more than $10k MRR on that list. That's 12 solo founders, out of the 17,207 people who have joined Indie Hackers since its inception. Wow.
That got me interested. I filtered the list to products making more than $2k MRR, scrolled down until they stopped loading, and then ran this bit of jQuery to count the boxes:
Just fifty four products by solo founders are making more than $2k per month. Seems incredibly low. Talk about a long tail.
Ok let's expand the criteria a little bit. What about including self-reported MRR?
Just 193 products are making more than $2k self-reported MRR. Insane. That's like 1% of the Indie Hackers audience. We got our own one percent club over here. 😂
Ok, ok, maybe this is because they are solo, no employees. Maybe there are a ton of companies out there with a handful of employees who are doing better. I expanded the criteria to
Holy cow. Even amongst companies with multiple employees (which I assume are rarer on the site) only 37 are making more than $2k.
Statistically speaking, these people are all miracle workers.
Hooray, I no longer feel bad about my multiple failed attempts to launch a profitable product. 🎉
This is hard.