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How can indie hackers build ethical businesses?

As founders how do you think about the impact of your decisions?

As individuals and as a community — are we able to lead the way in making better and ethical decisions about how to build businesses?

What does being ethical actually mean (to you)? And what things are you trying to do achieve it?

  1. 4

    First and foremost treat yourself ethically.

    Put a very high value on your own time such as $100 per hour if you are in the US. Don't work long hours. Ensure you properly calculate risk and reward such that your company will soon be able to properly compensate you at a rate at or above what you would earn in a job, including benefits such as retirement, health care plus extra money for the early days when you had no salary and more extra money in case your business crashes.

    Value and nurture your own health and relationships. Respect your own attention and don't overstimulate it. Be honest to yourself about what you are doing and who it benefits, and why you are doing it.

    If you think any of the above sounds unlikely, quit your business or better yet don't start in the first place.

    The world doesn't need any more self-centred weirdos with low self-esteem and low self-respect.

    Learn first to treat yourself humanely, and then you will understand what it means to honour and respect other people in the same manner.

  2. 2

    Ethics means something under regulations.

    limit oneself not to interfere or impose anything or everything.

  3. 1

    I have a freind and we both tell whenever we want to take the shortcut, about ethics so we both a reminded

  4. 1

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  5. 1

    Great question.

    The business i'm working on is most likely 100 times more energy efficient then Wordpress and other solutions.

    We allow our customers to build websites, them websites are static. That means instead of each of our customers running a server we run only 1 server for all of them.

    I have been trying to get figures for it so I can make a site static vs wordpress, where it comes them in terms of energy usage. But that data is hard to find it seems.

  6. 1

    Throughout my entire career, there are three aspects of it that I've tried to never deviate from:

    • Always foster or create a 'win/win' situation.
    • Never separate personal ethics from business ethics.
    • Do no harm.

    I believe that somewhere between greed and altruism is the balance of being ethical. This will mean different things to different people, but what it means to me is this:

    • it's ok to be ambitious and to achieve, but do not practice blind ambition or achievement by stepping on anyone else.
  7. 0

    I just wrote a whole blog post about this! This is obviously a big issue and there are many dimensions to this. But my guiding mantra is: technology should be an equalizing force. We should strive to invert power structures, not give more advantages to those who are already powerful.

    Some principles I would consider ethical:

    • Not using dark patterns to trick users into doing things they wouldn’t otherwise want to.
    • Making sure your product doesn’t inadvertently harm vulnerable or marginalized people.
    • Using green energy or materials.

    In addition to that, there are some principles my app SongRender carries through its whole stack:

    • No donating users’ data to surveillance capitalism. I use Fathom instead of GA.
    • No obviously invasive technologies like session replay tools.
    • No using (or especially paying!) companies that violate any of the other principles. I use GitLab instead of GitHub, who helps ICE terrorize and deport undocumented people.
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