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13 Comments

How I attracted 20,000+ visitors on a Notion page in 5 months

I thought Virtual Mojito is just another silly idea. Now, this has become a project I like to work on every minute.

5 months ago, I launched Virtual Mojito - a Notion page that showcased more than 70 Zoom alternatives. It is designed to help people navigate the best virtual event tool.

But soon I realized that there was a huge opportunity to expand the scope. My readers are looking for the best virtual events; stories from influencers and the latest trends in the industry.

The product has changed tremendously. Thanks to the community.

Some major milestones and metrics worth mentioning:

  • An average of 4,500 unique visitors per month
  • Increased from 70 tools to 158 tools
  • 10 newsletter series delivered
  • More than 250 events listed

Recently, I started an interview series called "Meet-a-mojito". You will hear inspiring stories from virtual event influencers. It’s a joy to learn how they help the community stay connected in a virtual environment.

This is how I allocate 2 hours a week to grow the project:

Newsletter

This is the main retention channel to keep my readers informed of the latest tools, events, and trends in the virtual experience industry.

  • Collect feedback from top 3-5 active readers weekly
  • Scout new products from PH, IH, BetaList
  • Bi-weekly newsletter, 4 sections
  • Average open rate is 55%
  • 214 readers til today

Social

I usually post updates on LinkedIn and Twitter. There are 4 types of content to keep my followers excited.

  • Major milestones, case studies and statistics of my website
  • Monthly highlights, namely new tools for virtual events
  • Re-purpose the newsletter 3 days after delivery
  • Founder interview series and quotes

Scout

Regular routines to help myself and my readers keep up with the latest resources.

  • Review new tools on Product Hunt, Indie Hackers and BetaList
  • Exchange content with virtual event influencers and makers
  • Connect with founders from virtual event tools
  • Collaboration and joint-marketing

My tool stacks are completely #nocode. Including:

  • Notion - website and front-end design
  • Airtable - form and pipeline management
  • Zapier - workflow and approval process
  • Substack - newsletter and content
  • Bitly - CTA tracker and analytics
  • ImprovMX - custom mail

Throughout the journey, I have received a lot of feedback from the community. I am very happy to implement all your ideas into Virtual Mojito 2.0. This is a success for everyone who wants to make virtual events, remote work and online communities better. Thank you!

  1. 3

    Your website looks super clean, it's one of the best Notion websites I have seen so far, congrats :)
    Did you already have a following on Twitter or did you gain followers with your updates ?

    1. 1

      Thank you @moniqueb 😀

      When I started this project I only have 200 followers on Twitter. Now I’m at 1200. The more I update the more followers I get.

      1. 1

        Nice growth ! what's your twitter account ?

  2. 1

    Hey,

    Saw this post and thought you might be interested. Because you built the website using Notion, we guessed you might want to build your newsletter and send it directly from Notion. 🤩

    You can now sign up for the beta of NoCodeLetters. NoCodeLetters is the easiest way to send your newsletters to your subscribers directly from Notion.

    Sign up for the beta https://www.nocodeletters.com/
    ✨✨

  3. 1

    I have a product https://blurmypage.web.app i think this will really help your audience(video creators) if interested let's discuss how we can collaborate email me @ [email protected]

  4. 1

    This is amazing! Thanks for sharing the journey so far. I am launching an online community and would love to collaborate!

    1. 1

      Hey @dcads - definitely! How’s your progress with the online community product so far?

  5. 1

    Congrats! Any plans to build it into an even more custom website outside of Notion?

    1. 2

      Hey bro :) Thank you! I'm kind of enjoy running this on Notion at the moment. But I am considering adding new features out of Notion.

  6. 1

    Congrats on the traffic! What kind of joint marketing have you done with virtual event tool founders?

    1. 2

      Thank you :) @jonbishop

      I interview a founder every 2 weeks, distribute their products on my newsletter, social and we cross link each other.

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