How much do you spend per month on freelancers/ghost writers for content creation?
How much do you spend per month on freelancers/ghost writers for content creation?
I realize many bloggers write their own content, but given the scale, scope and quantity of blogs that I have seen IHs report, I’m curious how much you spend on content creation from freelancers (Fiverr, UpWork, etc.) and what type of content you find worth outsourcing for blogs (could be a specific type of post, infographics, etc.).
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So far I'm spending $30 per 1000 word blog post & LinkedIn summary.
It's taken me a while to find someone who I work well with.
The approach I'm taking now is that we first write a pitch for each post. That's a bullet list of points:
Then have them create a more fleshed out structure. Review and amend.
Then produce a draft.
So far this has worked well and meant that the outcome is well algined with what I'm trying to acheive.
Would appreciate some feedback on this if anyone has some?
FWIW, I’d guess I spend about $500 on content just to validate new blog and newsletter ideas.