First, search the keyword that you want to rank for in Google. See what type of pages google ranks.
Eg:- If I search for "SEO tools", you will get a listicle type of posts.
Meaning you would be better off writing an in-depth list type of blog.
Not every keyword can be outranked. This is especially for new sites having low authority.
According to my experience, if you find any site having a DA/DR less than 20 in the Top 20 results, you should go for it 😉
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Search your KW on Google. Analyze the search intent. Whether a list type ranks or a post with step by step guide.
It's all there on Google. You just have to analyze better.
The intent behind the query matters. Write accordingly.
This is a no brainer. Google loves in-depth articles. Add everything you know about the topic.
Utilize the "People also Ask" section & "Related Searches" to improve, trigger and rank on more keywords.
There are a lot of schemas you can implement to structure your article. In turn, this will optimize & increase your traffic by a lot.
The FAQ schema is my favorite 😎
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If you have any questions/queries related to SEO, feel free to comment below. I will try to answer them
P.S:- I am working on an SEO guide for SaaS Marketers & Founders. I will be covering a lot of concepts in this guide. Excited to share it with you. You can join the waitlist here & more details on Twitter