6
4 Comments

I barely use LinkedIn, but everyone is adding me there. What's up with that?

For the last few months, I've focused my outreach efforts on the most popular places discussed here on IH:

  • Get the email list going
  • Talk to people over email
  • Work on building a Twitter audience

But as I go along, something unexpected is happening:

  • People are adding me on LinkedIn

This strikes me as odd, because I put zero effort into LinkedIn and never send people there. In fact, when I confirm someone and respond to an introductory message, I send them straight to email.

Should I change my approach? Should I be building an audience over there?

  1. 1

    Well... Is your name related to some product you have or with something you are doing that is visible to the public? If yes, that is the reason, simple like that.
    What happens is that LinkedIn is the largest professional network platform nowadays and it is the reference of the professional you are. So, it is really normal that if you are building an audience, they will look for you on linkedIn. They want to know more about you, they want to follow you, they want to contact you, they wanna feel close. They are curious. LinkedIn is the professional reference, so that is why is so important to have a good and updated profile there, also participate on the network. You wanna your audience to have it.

  2. 1

    Not really Blake. There are some people who adds people randomly. But LinkedIn is a great place to build an audience. I did that in 2018 and was happy to reap the rewards in 2019 and beyond. :)

  3. 1

    I also have underestimated posting on LinkedIn earlier. But then I read that published articles on LinkedIn have the opportunity to show up not only on the newsfeeds of your connections but also to the broader LinkedIn community. In my case, it works and quite well targets my niche audience.

  4. 1

    Maybe you've been mentioned somewhere?

    Or maybe you are just awesome and don't realise it yet? 😎

    I know some people hate LinkedIn, but it can be really good too. It does require effort though, as does anything.

Trending on Indie Hackers
How I grew a side project to 100k Unique Visitors in 7 days with 0 audience 49 comments Competing with Product Hunt: a month later 33 comments Why do you hate marketing? 29 comments My Top 20 Free Tools That I Use Everyday as an Indie Hacker 16 comments $15k revenues in <4 months as a solopreneur 14 comments Use Your Product 13 comments