If I could choose one superpower, that would be knowing in advance what prospects I should NOT follow up with.
Some folks say they are interested in what you do but then keep ghosting you. 🤷♂️
Which superpower would you choose?
so defining your ICPs! yeah, it's a lengthy process. And 5 months after starting I realize that it's kinda like when you start in a new school, the friends you make at the beginning aren't the ones you'll really be friends with.
Hehe. It's a fair way to look at it. 😃
The super power of mind control would also solve this issue and increase sales ;)
But yeah, people who schedule meetings and don't make them are super annoying. If you have a decent flow of leads and you are having trouble connecting with good leads because poor leads are wasting your time - you could add more qualifying steps. Make them commit more of their time to qualify themselves. Whether it's taking a short survey, clicking a link and reading a short e-book, watching a pre-recorded demo video you sent with a link that you can track. If they haven't clicked / watched your 90 second demo yet, then they can schedule / chat with you. Put up some hurdles where they're more committed to the process and have shown enough interest to warrant you spending your time.
Thanks for sharing your advice, Ryan. 🙌 So far I’ve been mainly focusing on validation but it feels like it’s time to clean up some of my processes. 😀
Swap tips for finding users and customers.