3
0 Comments

Increase retention and revenue through a loyalty program

Keep your best customers retained and spending more money by offering them rewards through a loyalty program.

The e-commerce platform Shop4Vitamins rolled out their loyalty program to the highest-spending 10% of their customers. The result? A 265% increase in repeat orders — from $21,441 to nearly $57,000. In their particular case, the reward for loyal customers was 10–15% cash back on every purchase, but you might want to experiment with different perks if you don't have a transactional business model or work in the e-commerce space. For example, you could offer a one-on-one consultation on how to get more out of your product or, if you're selling a subscription-based product, you could offer a discount for upgrading to a more expensive plan.

More 30-second growth tips?

Every day we share a tiny, bite-sized tip for growing your business. Click here to see more and get Growth Bites in your inbox 👌

Trending on Indie Hackers
Launched 3d Ago → 120k unique visitors, ~6k sign-ups, Product Hunt #2, Hacker News Front Page 17 comments Happy to receive feedback about my new landing page 15 comments I got 1400% traffic, 950% sign-ups, Product Hunt #2 and only 1 SALE! What do I do? 14 comments I've earned $100,000 on a portfolio of products as a solopreneur. AMA! 12 comments I am building the first side project in public - The Struggle of Idea 9 comments 14 eBook pre-orders in the last 48 hours! 5 comments