Is my CTA too vague? Do you quickly understand the purpose of my site?
I'm having trouble nailing down my landing page. I've gone through multiple revisions and have definitely improved, but I'm curious if the CTA is still too vague (although not sure how I can make it more specific) and if the purpose of the site is clear to new visitors. Thanks!
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Could you please help us out by providing us with a link to your website?
Whoops! OmniDebate.com
I didn't have much trouble figuring out what is the purpose of OmniDebate. At first, I thought it's about much wider scope of topics, but soon I found out.
Your CTA is on point, but on my 15" screen it wasn't above the fold. Was that intended?
I like your design a lot. And I noticed that the above screenshot deviates from the style and it's not really intuitive. I couldn't figure out which buttons are clickable and which aren't. Maybe you can split it a bit and try to keep design consistency. Make button groups and maybe make "upvote" and "downvote" in single line?
Hope this helps!
Thank you, Daniel! I'll have to redesign it to make sure the CTA still fits on 15'' screens.
Yes that's true, the number, the icon, and the progress bar are not clickable, but the upvote and downvote arrows are. I'm not sure how to make that clear but it's something I'll have to think about.
I sketched something quick for you. Please, use it as idea not design reference. I don't have Photoshop installed on my laptop, so I had to improvise.
Thank you, Daniel! I'll take it back to my cofounder and we'll keep it mind when we do the re-design!
The whole concept, content and color scheme are really cool actually.
Well the CTA, I'm not a big fan of the arrow thing everywhere. Have you ever tried to use simple button?
I'm also improving my site, keen to hear your advice!
There is a lot of space above your logo, I would also make the logo much smaller. I don't think submit a venture should be your top CTA. You have it before the list so how would someone know if they need to add a new venture, it could already be in the list. The table should be as high as possible because that's the real value of the site. For monetization maybe you only show 50 random fields and say "unlock the other 450 fields by donating $1" or something like that.
Thanks for your input, Felix!
I feel like there some wasted space above the fold on the right which you could use better.
The CTA is clear.
Maybe, use the extra empty space to float/animate some debate cards / debate points to show a little bit what people are sharing?
Your topics section goes on forever, could be squeezed.
And your HOW it works should be 1 row with - 1, 2, 3... kinda thing
Other than that, it's a fantastic website - I cant wait to see what you make out of it now!
Thank you! We thought about 1 row for the "how it work" but then the images would have to be tiny, I'll try it out though.
A lot of people have mentioned the wasted space on the right, I'll definitely have to think about how to utilize it.
Yw!
Not with animations, because they could appear and disappear like in this page here (kinda, look at the scrolling effect, that's what I mean)
Seems pretty clear to me, I like how short and sweet it is and a nice design overall. CTA of View a Debate is good but I feel you need some CTAs oriented around action beyond that.
Thanks for your input!
Great, thanks for the detailed feedback!
Hi. Why not "https://omnidebate.com/plasticpollution" as homepage? It's where the action is. Easy to get lost in the why and how and not click though imo.
interesting thought... When I'm sharing the site anywhere or when other people share the site, I'm sure they're linking directly to the topic pages. But I feel like the site needs some explaining as it's a little bit confusing that there is a public topic page and a private forum page for users that sign up.
Aren't Topics & Forums basically the same thing? If you just had Topics it would remove confusion and be kinda obvious if try to vote or contribute that you have to sign-up. Extras could be revealed for authenticated users. Imo have the action up-front. Show hotly-debated topics first (those people show they are most passionate about). Let user scroll through collection. All on home-page.
The forum is where you create posts, revise posts, and vote on posts. Then if it gets enough upvotes it gets published to the topic page. This way the topic page is always a super clean page with the best posts and the forum page is all of the posts that are in the works or newly posted. I get that this part isn't obvious on the site though
Making a distinction between Topics & Forums is making it harder for you. Not least in code but as you say in explanation. Reduce to just one (say Forums) & that problem goes away. Public users get to browse up-voted content only. Signed-in users get to browse all content. Done. But hey just imo.
Okay, I'll give this a lot more thought... I thought it would make the page too cluttered for users that are signed in, but I'll have to think through how I would design it
Best of luck
Your button looks a little bit like an iOS checkbox to me haha. If you want people to view a debate rather than sign up consider making the 'Sign Up' button transparent with an orange border & text only. This will leave more focus on the actual CTA.
I think your CTA is not that bad right now. Your business is around debates so it's clear what it will lead me to. The only thing I can think if is that 'viewing a debate' not necessarily gives me any value, it's the outcome. So either, new debating techniques (?) or new knowledge. In that case, you might want to make it more a Call To Value. 'Learn debating' or 'Gain climate change knowledge'. Something like that.
Thanks for your feedback! I hadn't thought about the iOS slider thing, but now I see the similarity, haha. I want people to view a debate or sign up, both are good outcomes so I think that's okay.
I get what you mean on the outcome and not the value. For some reason "gain climate knowledge" seems like an awkward phrase, but I'm not sure why. And the value is not just learning, but teaching/sharing as well when you post. So the value would be like "learn or share climate knowledge" but that also seems like a confusing awkward phrase.
Here's the link, forgot it in my post - https://omnidebate.com/