Growth February 28, 2020

Leverage Product Hunt's "Ship" service to get new subscribers and users

Growth Bites @growthbites

Leverage Product Hunt's pre-launch service called "Ship" to get new subscribers and users.

Raj Mahal of PlanMoreTrips got 4,485 new Product Hunt and email list subscribers in one week this way. After his Product Hunt launch bombed, he decided to try Product Hunt Ship and paid $70 for them to promote him. He uploaded his email list of 800 people so that it showed that he had 800 subscribers. Many of these subscribers had Product Hunt accounts and were therefore linked to his product, showing their photos on his product's page. He then ranked on Product Hunt's first page which, along with the social proof of 800 followers, led to lots of new email subscribers. From there, he pointed these new subscribers to his beta, leading to many new installs.

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