Growth January 14, 2020

Limit the availability of online courses to increase signups

Growth Bites @growthbites

To increase signups for your online courses, limit their availability to only twice a year rather than keeping them up permanently.

Paul Jarvis of PJRVS ($33,000/mo) found that when he started doing this, he was making more from each course in the two weeks a year that they were open than he made when they were open for 52 weeks a year. He says people need a reason to act now instead of always thinking they'll do it later. This tactic also helps him as a solo founder because it allows him to put 100% of his focus on the courses when it's time to put them out, and 100% on other initiatives the rest of the year.

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