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May 2021 Income Report → $13,457 profit (+259%)

May was a very big month for me as I launched my new Flutter animations course, and this boosted my profits by 250% 🤯

Here are my sales numbers and analysis for May:

SALES

Course Sales: $13,641
AdSense: $105
Sponsors: $300
Consulting/Training: $0
TOTAL REVENUE: $14,046 (+231%)
EXPENSES: $589 (+20%)
PROFIT: $13,457 (+259%)

OTHER METRICS

Email subscribers: 20,282 (-0%)
Unique visitors: 35,600 (+12%)
Page views: 53,100 (+13%)
YouTube views: 48,100 (+8%)
YouTube watch time: 2,700h (+7%)
YouTube subs: 27,893 (+853 = -3.40%)
New videos: 3
Twitter followers: 7,313 (+1%)

See previous reports here: https://www.indiehackers.com/product/code-with-andrea

Link to my site (Flutter app development tutorials and courses): https://codewithandrea.com/

Flutter Animations Course: https://codewithandrea.com/courses/flutter-animations-masterclass/

ANALYSIS

May was BY FAR my most successful month to date. I opened my Flutter Animations course to all my email subscribers, and later on made it publicly available for Early Access.

I designed and very clear plan well before launch and spent a ton of time on marketing on multiple channels. This has paid off big time and I will share a full retrospective later on.

After the launch, I also went on holidays for a week and this was a great chance to recharge my batteries and make a solid plan for how I'll be growing my business over then next year.

My plan for June is to complete all the course content, continue with marketing efforts, and revamp my newsletter.

  1. 2

    That’s huge, congratulations! Love that you’re focusing on Flutter, I’m sure the demand for that content will go up. I’m in the process of building a new course for mobile developers / app business owners. It would be amazing if you’d write a post about your marketing and launch strategy for the course.

    1. 1

      Thank you. Yep, hope to write and share this in the summer.

  2. 1

    This is awesome, how did you start of creating courses?

  3. 1

    @bizz84 man I am really happy for you - huge huge congrats you are an inspiration for me to keep trying and keep building 😍 All the best and keep it up!

    1. 1

      Thank you. I definitely learned a lot about marketing recently, and I continue to try things and see what works.

  4. 1

    Insane progress 🔥 Nice work!

  5. 1

    Wow! Those numbers are huge! Great work. Sounds like the planning paid off. Would love to read the retrospective!

    1. 1

      Yep I'll try to write one and share it in the next few months.

  6. 1

    Many thanks for sharing it with us.

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