Messaging & positioning is hard, does this work?

Working on your product messaging as a founder is a very humbling experience.

Whenever you think you have it all figured out, a few weeks later, you’re filled with doubt all over again.

Perhaps most frustratingly, you only get feedback from the people who converted and not from those who bounced. It’s a fine line to walk between holding your conviction, analyzing weighted-in signup feedback, and extrapolating from the sessions that bounced.

Of course, you can’t give up! You gotta keep iterating!

So here we go. I'm releasing Hookdeck latest brand and positioning with our new website.

Does that messaging resonate with you?

hookdeck.com